Product Marketing Manager at Mendix leading market insights and strategies for low-code application development platform. Engage enterprise IT community and collaborate cross-functionally to generate product value.
Responsibilities
Deliver messaging and positioning that articulates differentiated value in a rapidly changing market at a global scale.
Develop and collaborate on go-to-market strategies to engage IT leaders, Enterprise Architects, and Software Development Leaders in large enterprise environments.
Enable sales teams to articulate the value of our products.
Collaborate with Campaign teams to ensure clear alignment between campaign messaging, underlying tactics, and field execution.
Continuously analyze market trends, customer behavior, and competitors, and communicate timely, actionable insights.
Requirements
5+ years of Product Marketing, Product Management, or Presales experience.
Excellent communications skills with an ability to translate technical features into benefits and value for different buyer personas in enterprises.
Demonstratable ability to drive cross-functional results across product, sales, demand generation, and channel partners.
Prior experience in platform go-to-market
Prior experience with Challenger Sales methodology
Bonus: Hands-on knowledge and experience in application development
Benefits
Flexible remote working arrangements can be supported.
Associate Product Marketing Manager at Relay supporting product launches through market insights and storytelling. Collaborating cross - functionally to drive adoption and engagement.
Associate Product Marketing Manager supporting product launches within Relay's fast - growing Product Marketing team. Responsible for customer insights, messaging, and go - to - market strategies.
Senior Product Marketing Manager overseeing go - to - market strategy for Aera's AI - driven Decision Intelligence platform. Collaborating across teams to execute product launches and empower sales efforts.
Associate Product Marketing Manager supporting messaging and go - to - market execution while managing Analyst Relations. Aera Technology specializes in Decision Intelligence Platforms and AI - driven decision - making.
Product Marketing Manager at Zego driving positioning and messaging for diverse insurance offerings. Leading cross - functional launches and ensuring impactful communication of product benefits.
Senior Product Marketing Leader for Certified Group’s Food & Beverage division. Responsible for setting marketing strategy, team leadership, and ensuring profitability and growth.
Senior Director, Product Marketing at Adobe directing B2B Education business strategy and growth. Leading product marketing teams and setting impactful strategies for education institutions.
Product Marketing Manager owning messaging, launches, and sales enablement for AI agent infrastructure startup. Collaborate with founders and influence category creation in high - growth environment.
Product Marketing Lead overseeing marketing strategy for Diversey’s cleaning solutions in Indonesia. Leading go - to - market execution and collaboration with sales and product teams for effective launch and sales enablement.