Sales Development Representative at HSP Group managing outreach and pipeline generation. Identifying and qualifying new business opportunities through outbound prospecting and inbound lead follow - up.
About the role
- Sales Development Representative focused on Digital Advertising driving revenue for SMBs. Engaging potential advertisers and executing outreach strategies to qualify leads and achieve pipeline goals.
Responsibilities
- Execute a proactive outreach process including phone calls, emails, and social selling to identify and qualify new accounts for the Digital Advertising platform.
- Build and maintain influential relationships with potential advertisers and internal sales counterparts via high-frequency interactions.
- Identify growth opportunities by using prospecting tools like ZoomInfo and LinkedIn Sales Navigator to reach key decision-makers.
- Qualify leads through a structured discovery process, setting up high-value meetings and calls between potential clients and the Client Partner team.
- Develop a deep understanding of Digital Advertising solutions to effectively communicate benefits and provide tailored solutions to prospects.
- Follow best practices for lead management, ensuring a seamless transition from initial outreach to deal closure within the sales cycle.
- Maintain accurate records of all sales activities and client interactions within the CRM (Salesforce) to ensure data integrity.
- Track and analyze key metrics to measure the success of outreach campaigns and provide feedback on customer sentiment and market trends.
- Attain daily, weekly, and monthly targets for outbound activities and qualified meeting quotas.
Requirements
- Proven results orientation with a drive to achieve and exceed outbound activity and pipeline targets.
- Exceptional communication and persuasion skills, with the ability to engage potential clients and articulate the value of the Digital Advertising platform.
- A coachable mindset with a strong commitment to continuous learning and professional development.
- Strong organizational and time management skills, with the ability to prioritize tasks effectively in a fast-paced environment.
- A process-oriented approach, ensuring attention to detail and accuracy in CRM management and lead hand-offs.
- Basic understanding of digital analytics and the ability to interpret data to improve outreach performance.
- High level of motivation and a proactive, goal-oriented work ethic.
- Prior experience in sales or account management is a plus, specifically within a B2B or digital media environment.
Benefits
- Structured learning and career development programs
- Mental health program
- Generous Paid Time Off policy
- Paid medical leave
- Child/Dependent care reimbursement
- Education reimbursement
- 401k match, hardship loan program, access to financial wellness advisor
- Comprehensive healthcare coverage including medical, dental, and vision
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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