Growth Marketing Lead responsible for strategy and execution of marketing campaigns at a mental health tech startup. Collaborating across teams to grow engagement and marketplace adoption.
About the role
- Fleet Growth Executive responsible for growing Laka’s Fleet portfolio and managing revenue generation. Collaborating with partners and managing insights for strategic growth in London's market.
Responsibilities
- Protect the Base: Retain and grow the existing Fleet revenue.
- Drive Quick Wins: Close short-cycle, high-probability fleet opportunities.
- Own the Vertical: Be the single point of accountability for Fleet performance.
- Generate Insights: Deliver structured market intelligence to guide expansion strategy.
- Enable New Products: Support rollout and commercialisation of the Commercial Warranty (EIT project).
- Take full accountability: Reducing operational load on senior leadership
- Visit and maintain relationships with existing London IBD partners
- Onboard new independent shops across London using the Laka Introducer model
- Train shop staff on how to present Laka at point-of-sale
- Install and refresh POS materials, QR codes, and digital signage
- Track shop performance (activations, conversion rate, feedback) through HubSpot
- Share insights with Partnerships & Product to improve our retailer experience
- Represent Laka’s values: fairness, transparency, and community
Requirements
- Fluency in English and ideally Dutch would be excellent
- 3+ years in B2B sales, account management, or commercial partnerships
- Experience managing revenue targets and owning a commercial pipeline
- Background in fleet, mobility, leasing, insurance, warranty, or commercial risk products (preferred but not mandatory)
- Experience in early-stage or scale-up environments is highly desirable
- Demonstrated success in retention-focused commercial roles
- Strong stakeholder management skills (internal & external)
- Analytical mindset with ability to translate data into strategy
- Structured and organised approach to pipeline and account management
- Strong written and verbal communication skills
- Comfortable working in ambiguity and building processes from scratch
Benefits
- Remote-first way of working - you choose whether you work from home or our beautiful offices in London & Bristol
- Share options - we want you to be rewarded for Laka's success - everyone in the business is granted share options when they join
- Company bonus scheme - if the company hits its targets, you'll get a cash bonus of 5% of your base salary annually
- Annual leave - 25 days holiday (plus bank holidays), with the option to roll over up to 5 days per year
- Pension scheme - Laka pays 3% of your base salary into your pension to help you save for the future
- Private medical insurance - we’ll give you individual private cover, with the option to add partners & dependants too (at a small cost)
- Monthly lunch on us - £15 every month to enjoy lunch on Laka - pop out locally with people in the office, or order-in at home, the choice is yours
- Company-wide events - we love getting everyone together as much as possible - expect regular events throughout the year, for team building, bonding, and general good old-fashioned fun!
- Monthly socials - as if quarterly company events weren't enough, we also give each office a budget for a monthly social activity (think anything from low-key dinner & drinks through to adventure golf, paddleboarding, bowling, electric darts, trampoline parks and more!)
- Laka swag - we'll give you some lovely Laka kit to get you started, including a jumper & t-shirts so you can feel (& look) like part of the family
- Laka credit - for all you cyclists, we'll give you £10 credit per month towards insuring your bike(s) with us - plus give you access to a bunch of cycling industry discounts
- Mental health support - unlimited support via Spill, including one-to-one therapy sessions
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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