Hybrid B2B Partnerships Executive – Media

at Key Media

• Job title: B2B Partnerships Executive – Media
• Job type: Full Time
• Experience level: Junior
• Salary: CA$70,000 - CA$80,000 per year
• Degree requirement: High School Diploma
• Location requirements: Hybrid, Toronto, Canada

About the role

• Junior sales/partnerships professional handling outbound partnerships across Key Media's brands. Engaging businesses focused on high‑net‑worth and affluent audiences through barter deals.

Responsibilities

• Outbound prospecting & lead generation
• Run high‑volume outbound calls to targeted B2B barter prospects
• Follow up with tailored, persuasive emails to nurture and convert leads
• Build and manage a pipeline of potential partners across luxury, lifestyle, financial, professional services and premium brands
• Partnership pitching & deal structure
• Pitch cross‑brand barter partnerships (services/products in exchange for advertising, content and data‑driven exposure)
• Use Key Media’s audience insights, media inventory and event offerings to craft compelling partnership proposals
• Negotiate clear, mutually beneficial value‑exchange deals aligned with partner and Key Media objectives
• Internal collaboration & execution
• Work closely with sales, marketing, events and editorial teams to ensure deals are deliverable and on‑brand
• Coordinate internally to activate campaigns across digital, print, events and content channels
• Track performance of partnerships and contribute ideas to optimise and grow them over time

Requirements

• 1+ year of sales‑related experience – B2B sales, partnerships, sponsorships, media sales, or related
• Confident communicator – strong phone and email skills; consultative, professional and persuasive
• Comfortable with outbound activity – you enjoy making calls, following up and driving your own pipeline
• Organised and proactive – able to manage high call and email volumes, keep accurate records and follow through
• Results‑focused – motivated by targets and commercial outcomes
• Media/events or premium/affluent‑segment knowledge is a strong plus, but not essential

Benefits

• Health and Dental benefits
• Opportunity to work across multiple leading media brands with premium, high-value audiences
• Training and support from experienced sales and media professionals
• Clear performance targets and the chance to directly impact revenue and growth
• A collaborative, entrepreneurial culture where new ideas and initiative are encouraged
• Travel Orange - the chance to work from anywhere in the world for up to 12 weeks of the year