Business Development Manager leading ARM-based Consumer Solutions strategies. Collaborating with teams to execute 4P plans tailored to local market dynamics.
Responsibilities
As the Germany Business Development Manager for ARM-based Consumer Solutions, you will lead the creation and execution of 4P strategy (Product, Price, Place, Promotion) tailored to local market dynamics.
Build and align the 4P plan across direct and indirect retail channels.
Define product positioning, promotional strategy, and pricing architecture tailored to local market conditions.
Collaborate with regional and global category, marketing, and channel teams to ensure alignment with broader business goals.
Ensure product readiness for launch execution of ARM-based Consumer products in the country.
Drive readiness across local sales, marketing, and partner teams.
Monitor launch execution and provide feedback for continuous improvement.
Define performance targets by route-to-market and strategic partners, ensuring alignment with business objectives and execution capabilities.
Requirements
Four-year or Graduate Degree in Business Administration, Marketing, or any other related discipline or commensurate work experience or demonstrated competence.
Typically has 7+ years of work experience, preferably in business development, sales, marketing, product marketing, product design, or a related field.
PC Industry Knowledge: A deep understanding of the Consumer PC industry, including market trends, emerging technologies, and consumer segments.
Collaboration & Communication: Excellent collaboration and communication skills to work effectively with cross-functional teams.
Project Management: Strong project management skills to effectively coordinate and prioritize multiple marketing initiatives.
Marketing Strategy: Proficiency in developing comprehensive marketing strategies tailored specifically to the market.
Analytical Skills: Strong analytical abilities to gather and interpret market data, consumer insights, and performance metrics to inform strategic decision-making and optimize sales and marketing campaigns.
Fluent German and English skills.
Benefits
Employee-oriented corporate culture - our « HP Way »: we value enthusiasm, regular feedback, trust and respect within our teams.
A well-adjusted work-life-balance due to flexible working hours and home office regulations
Attractive salary package with additional benefits, such as 30 paid leave days, company pension plans, a long-term time account, bike leasing, employee counselling programs, wellness initiatives etc.
Equal opportunities and continuous career development, e.g. as part of the global mentoring programs, e-learning platforms
Multiple Employee Impact Networks such as Next Generation Network and Women’s Network which organize interesting trainings and after-work events.
Job title
Business Development Manager – ARM Consumer Solutions
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