Business Development Manager for ARM-based Consumer Solutions at HP, driving market strategy and sales enablement. Collaborating with teams to deliver innovative technology solutions across global markets.
Responsibilities
Lead the creation and execution of 4P strategy (Product, Price, Place, Promotion) tailored to local market dynamics.
Enable go-to-market success, ensuring product readiness, and drive performance through targeted execution and sales enablement.
Collaborate with regional and global category, marketing, and channel teams to ensure alignment with broader business goals.
Drive readiness across local sales, marketing, and partner teams, including evangelism of products for local trainings, demos, etc.
Define performance targets by route-to-market and strategic partners, ensuring alignment with business objectives and execution capabilities.
Track category performance against targets and KPIs, identifying gaps and recommending corrective actions.
Requirements
Recommended Four-year or Graduate Degree in Business Administration, Marketing, or any other related discipline or commensurate work experience or demonstrated competence.
Typically has 7+ years of work experience, preferably in business development, sales, marketing, product marketing, product design, or a related field.
PC Industry Knowledge: A deep understanding of the Consumer PC industry, including market trends, emerging technologies, and consumer segments.
Collaboration & Communication: Excellent collaboration and communication skills to work effectively with cross-functional teams, such as product development, sales, and creative, to ensure seamless execution of marketing initiatives and drive business results.
Project Management: Strong project management skills to effectively coordinate and prioritize multiple marketing initiatives, ensuring timely execution and successful campaign implementation.
Marketing Strategy: Proficiency in developing comprehensive marketing strategies tailored specifically to the market, considering product positioning, target audience, and competitive analysis.
Analytical Skills: Strong analytical abilities to gather and interpret market data, consumer insights, and performance metrics to inform strategic decision-making and optimize sales and marketing campaigns.
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