Marketing Operations Manager creating structure in Gridware’s marketing department. Executing campaigns, planning events, and enhancing stakeholder outreach in the energy sector.
Responsibilities
Assist in the development and execution of marketing campaigns, including digital marketing, content creation, email marketing, and social media engagement to promote Gridware’s technology and initiatives.
Manage the marketing tech stack including Hubspot automation workflows, email, landing pages and newsletters.
Work closely with the sales team to align marketing initiatives with sales goals, including generating marketing qualified leads, and developing marketing collateral to support the sales process.
Plan, coordinate, and execute both virtual and in-person events, including trade shows, webinars, community outreach, and customer engagement events, ensuring all logistics are managed effectively.
Collaborate with internal teams, including product marketing to gather information, create promotional materials, and develop engaging content that highlights Gridware’s products and services.
Manage and maintain the marketing calendar to ensure timely execution of campaigns and events and track key deadlines and milestones.
Coordinate with vendors, venues, and other external partners to secure event resources and support, ensuring a seamless event experience.
Monitor and report on event outcomes and marketing campaign performance, and website traffic while providing insights and recommendations for future initiatives based on data analysis.
Maintain an up-to-date database of marketing contacts, media, partners, and event participants, and assist in nurturing those relationships to foster collaboration and engagement.
Support the marketing team with administrative tasks including budget tracking, invoicing, and maintaining project documentation.
Requirements
Bachelor’s degree in marketing, communications, event Management, or a related field.
Strong proven experience in HubSpot’s Marketing Hub.
5+ years of experience in marketing, event planning, or a related role, preferably within the technology or energy sectors.
Strong organizational and project management skills, with a keen attention to detail.
Excellent written and verbal communication skills, with the ability to create engaging content for various marketing channels.
Proficiency in digital marketing tools, social media platforms, and Atlassian products.
Ability to work both independently and collaboratively in a fast-paced environment, managing multiple priorities with a positive attitude.
A passion for sustainability and a keen interest in the energy industry is a strong advantage.
Benefits
Health, Dental & Vision (Gold and Platinum with some providers plans fully covered)
Paid parental leave
Alternating day off (every other Monday)
“Off the Grid”, a two week per year paid break for all employees.
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