Associate responsible for digital sales and lead generation via online channels. Engaging with customers to drive sales and develop relationships through various digital platforms.
Responsibilities
Lead generation: Identification and qualification of new sales leads across various digital channels such as social media, email campaigns, online advertising, SEO, and inbound marketing.
Sales outreach: Contacting potential customers via email, chat, social media, and phone. Using CRM tools to manage communications and track progress.
Customer engagement: Building and maintaining strong relationships with prospective and existing customers through timely follow-up, clear communication, and a personalized sales approach.
Product presentations: Conducting online demos, presentations, and consultations to demonstrate the value of our products and services.
Sales negotiation: Leading negotiations, closing deals, and meeting monthly/quarterly sales targets.
Collaboration with marketing: Working closely with the marketing team to align strategies, optimize digital campaigns, and leverage content for customer acquisition and retention.
CRM management: Maintaining organized records of leads, contacts, and sales opportunities in the company’s CRM software (e.g., Salesforce, HubSpot).
Customer feedback: Collecting customer feedback and insights to inform product development and improve the experience.
Reporting & analysis: Monitoring sales performance and relevant metrics such as conversion rate, customer acquisition cost (CAC), and return on investment (ROI). Regularly reporting results.
Requirements
Bachelor’s degree in Business Administration, Marketing, or a related field (preferred).
At least [2-3 years] of experience in digital sales, online marketing, or a related area, with a proven track record in online sales.
Experience using digital sales tools (e.g., CRM, email marketing software, Google Analytics, LinkedIn Sales Navigator, etc.).
Excellent written and verbal communication skills, with the ability to engage and persuade customers online.
Strong negotiation and closing techniques. Ability to manage the sales cycle from lead management to after-sales, and experience selling SaaS or digital products.
Ability to analyze data and adjust strategies to optimize sales outcomes.
Confident use of software tools, online platforms, and virtual selling techniques.
Ability to work independently and achieve sales targets in a digital or remote work environment.
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