Brand Manager executing marketing strategy for hematology products at CSL Behring. Managing brand performance and leading cross - functional collaboration in compliance with regulations.
About the role
- Global Brand Manager at Ford Racing, leading brand strategies and partnerships for growth. Requires hybrid presence in Allen Park, MI, with extensive marketing experience.
Responsibilities
- Partner cross-functionally and with key external partners to manage the Ford Racing brand.
- Serve as a thought partner to leadership and key stakeholders, managing key brand strategies and partnerships to promote growth and awareness of the Ford Racing brand.
- Prioritize proper brand implementation & hold all internal and external partners accountable.
- Implement and manage brand strategies that promote Ford Racing brand growth and expansion, while aligning to strategic priorities of the business.
- Develop and implement Production and Competition Brand on Vehicle strategy.
- Implement and manage Ford Racing branding within Experiences/GTM settings.
- Own the Ford Racing point of view on matters related to the brand identity within Ford Motor Company.
- Support naming/nomenclature strategy and associated Trademark clearances, and address trademark violations for Ford Racing.
- Exhibit a creative mindset to view Ford Racing through the eyes of the consumer.
- Manage the Ford Racing brand implementation in lifestyle and merchandise offerings, in cooperation with Global Licensing.
Requirements
- Bachelor’s degree in marketing, business, or related field.
- 5+ years of work experience in the field of marketing, brand or strategy and a minimum of 2+ years of brand management experience.
- Travel will be required.
- Practical knowledge in brand identity.
- Strong presentation skills.
- Global Brand & Enthusiast experience is a plus.
- Highly motivated self-starter with excellent communication skills and a flexible approach to working hours.
- Innovative thinking and ability to think strategically.
- Passion for Ford Racing and what it represents to the company.
Benefits
- Immediate medical, dental, vision and prescription drug coverage.
- Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more.
- Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more.
- Vehicle discount program for employees and family members and management leases.
- Tuition assistance.
- Established and active employee resource groups.
- Paid time off for individual and team community service.
- A generous schedule of paid holidays, including the week between Christmas and New Year’s Day.
- Paid time off and the option to purchase additional vacation time.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Assist the EuroMillions Brand Manager in executing annual brand plans and optimising brand elements. Work alongside teams to deliver engaging brand content and ensure compliance with all legislation.
Brand Manager leading marketing plans for Sipsmith and Sourz at Suntory Global Spirits. Focused on brand building and culturally relevant campaigns in the UK market.
As a Brand Strategy & Planning Manager at Very, you'll enhance brand strategy and customer engagement efforts for its retail endeavors. Collaborate across teams to ensure brand consistency and effectiveness.
Brand Manager for HCP Marketing at Galderma, developing marketing strategies for Cetaphil. Driving brand growth through cross - functional collaboration and innovative tactics.
Brand Director overseeing brand governance and agency leadership at a leading trading platform. Driving brand initiatives in high - trust environments and ensuring consistency across international markets.
Brand Manager responsible for HCP marketing strategy for Cetaphil. Leading brand strategies and collaborating with various stakeholders in a dermatology - focused company.
Senior Brand Manager leading brand growth for Pure Protein at 1440 Foods. Developing brand strategy and executing marketing campaigns in a growing CPG company.
Director, Brand Strategy overseeing brand platforms and collaborations at Hinge. Shaping messaging frameworks and cultural positioning to drive growth.
Senior Brand Manager leading e - commerce branding strategies and B2B partnerships for Reckitt's FMCG products. Focused on digital growth and cross - functional collaboration in a fast - paced environment.