Hybrid Manager, Brand Partnerships – Campaigns

at E.L.F. BEAUTY

• Job title: Manager, Brand Partnerships – Campaigns
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $80,000 - $110,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, New York City, United States

About the role

• Manager leading development and execution of integrated marketing campaigns across e.l.f. Beauty brands. Collaborating cross-functionally to deliver culturally relevant campaigns and optimize performance.

Responsibilities

• Lead the development and execution of integrated 360° marketing campaigns across the e.l.f. Beauty brand portfolio.
• Partner cross-functionally with Product Development, Brand Marketing, Creative, Digital, Sales, and Integrated Marketing teams to ensure cohesive campaign execution and messaging.
• Own and manage campaign planning and marketing calendars, aligning key launches, brand moments, and cross-brand initiatives.
• Develop and lead creative briefs, ensuring clarity of objectives, messaging, and deliverables for internal teams and agency partners.
• Drive end-to-end campaign execution, managing timelines, workflows, and cross-functional dependencies.
• Collaborate with internal and external partners (including agencies and creators) to deliver best-in-class, culturally relevant campaigns.
• Analyze campaign performance and translate consumer, community, and channel insights into actionable recommendations and optimizations.
• Ensure brand consistency while tailoring messaging appropriately across multiple brands and target audiences.
• Identify and support brand partnership and collaboration opportunities that elevate awareness and cultural relevance.
• Mentor and support junior team members, fostering a high-performance, collaborative team environment.
• Continuously bring forward innovative, disruptive marketing ideas that push boundaries and drive engagement.

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• 4–6+ years of experience in integrated marketing, campaign management, or brand marketing
• Experience executing multi-channel, 360° campaigns across digital, social, influencer, ecommerce, and retail
• Strong understanding of the beauty industry (experience across multiple categories—color cosmetics, skincare, wellness—is a plus)
• Proven ability to manage multiple brands, campaigns, or product lines simultaneously
• Strong project management skills with the ability to prioritize and execute in a fast-paced environment
• Experience working cross-functionally with diverse teams and stakeholders
• Analytical mindset with the ability to interpret data and optimize campaign performance
• Exceptional communication and presentation skills
• Experience mentoring or leading junior team members is a plus

Benefits

• Total compensation includes base salary, annual company-based performance bonus, and equity.
• Medical, dental, and vision insurance.
• Retirement savings plan.
• Gender neutral parental leave.
• Unlimited paid time off.
• Flexible time off.
• Year-round half-day Fridays.