Hybrid Marketing & Brand Experience Lead

at destinationone Consulting

• Job title: Marketing & Brand Experience Lead
• Job type: Full Time
• Experience level: Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, United States

About the role

• Marketing & Brand Experience Lead managing digital campaigns and brand identity at destinationone Consulting. Driving revenue and positioning in a disruptive recruitment industry.

Responsibilities

• The Brand Identity & Visual Language (50%)
• Become the Guardian of the "New Voice": We are moving towards a tone that is confident, direct, expert, and slightly edgy. You will own this voice across every touchpoint—from our website to our sales decks.
• Exceptional Design Execution: You will personally create (or tightly manage vendors to create) high-fidelity assets.
• Website as a Conversion Engine: You will own www.destinationone.ca. It is not a brochure; it is our primary salesperson.
• Demand Generation & GTM Strategy (50%)
• Fueling the Sales Fire: You will work lock-step with our Deputy CEO and Director of Business Development to create vertical-specific campaigns that generate qualified sales conversations, not just MQLs.
• Content That Converts: You will develop a content strategy that positions us as the undisputed experts.
• The Tech Stack: You will own our marketing automation, ensuring that every lead is scored, nurtured, and handed off to sales seamlessly.

Requirements

• 5+ Years of B2B Marketing Experience: Preferably in a high-growth SaaS, Tech-Enabled Services, or a highly progressive professional services environment.
• A Killer Portfolio: You must be able to show us examples of campaigns you ran, copy you wrote, and designs you created that drove tangible business results.
• Fluency in Design Tools: High proficiency in Figma and advanced Canva is required. You need to be able to execute your own visual ideas.
• Data Literacy: You are comfortable in GA4, CRM dashboards, and Excel. You make decisions based on data, not gut feeling.

Benefits

• This is not a role where you will be micromanaged.
• You will have a seat at the leadership table, direct access to the CEO and Founder.
• Competitive Salary + Performance Bonus based on Pipeline Contribution.
• Virtual work environment.
• The opportunity to put your signature on a brand that is about to disrupt a major industry.