Product Marketing Manager developing and executing strategies for low voltage air and power circuit breakers in ABB's Electrification Smart Power division. Managing portfolio performance and enabling sales team success in the US market.
About the role
- Senior Product Marketing Manager driving product adoption and positioning for Connexity, a performance-marketing technology company. Collaborating across teams in EMEA and APAC to enable commercial success.
Responsibilities
- Act as a key bridge between Product and Commercial, ensuring alignment on priorities, positioning, and impact, and translating product strategy into clear sales narratives.
- Be the voice of the client and the market, ensuring customer insights and competitive intelligence actively inform product decisions and positioning.
- Own product adoption and usage across the product lifecycle, tracking performance and working cross-functionally to drive activation, retention, and optimisation.
- Create and maintain product and enablement content, including product messaging, competitive intel, sales materials, documentation, and product-related content such as blog posts, client comms adapted to regional needs.
- Enable and train Commercial teams across EMEA and APAC, equipping them to confidently position and sell our products.
- Act as a product evangelist, representing our products internally and externally, including at owned events and customer-facing sessions.
- Collaborate closely with US Product Marketing teams to ensure global consistency while incorporating regional feedback and insights.
Requirements
- Strong experience in Product Marketing or Digital Marketing with ownership of complex or high-impact products or features, and close collaboration with commercial teams.
- Experience operating in a B2B, platform, marketplace, or performance-driven environment.
- Strong product judgment, with the ability to frame ambiguous challenges and turn them into clear, actionable plans.
- Data-informed decision-making: able to balance metrics, insights, and experience to drive outcomes.
- Strong understanding of market-specific commercial challenges, particularly across EMEA and APAC, and the ability to adapt product positioning, narratives, and enablement accordingly.
- Proven ability to work with senior stakeholders and navigate competing priorities with confidence.
- Comfortable operating with a high degree of autonomy and ownership, and holding high standards for clarity, quality, and impact.
- Solid project management skills are a plus.
Benefits
- Healthcare insurance & cash plans
- Income Protection
- Parental Leave Policies
- Learning & Development Program
- Flexible work schedules and work from home/work from office policy
- Lunch paid when attending the office
- Wellness Resources
- Equity
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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