Customer Success Manager driving strategic growth and retention in SaaS company focused on workplace health and sustainability solutions. Building executive - level partnerships and managing key accounts in Sweden.
About the role
- CRM & Lifecycle Manager at Coinbase working on marketing strategies for emerging products. Building complex lifecycle marketing journeys to enhance user adoption and retention.
Responsibilities
- Understand key drivers in lifecycle marketing to achieve ambitious adoption and retention goals for emerging products
- Identify gaps in current customer journeys and devise actionable plans to improve them
- Maintain line of sight across key lifecycle pillars (onboarding/engagement) and bubble up insights on what is working vs. what is not
- Build, execute, and monitor complex lifecycle marketing journeys across email, push, and in-product channels
- Leverage ML-powered targeting to deliver highly relevant notifications and in-product promotions to users
- Configure and manage incentives within our incentives platform to drive product adoption
- Ensure all communications deliver the best customer experience
- Work with analytics teams to develop robust reporting metrics
- Analyze campaign performance and extract key insights to optimize future efforts
- Track and report on adoption and retention metrics for emerging products
Requirements
- 3+ years of CRM experience including email, push, and in-app notifications
- Experience building and executing complex CRM campaigns and multi-step customer journeys
- Experience with enterprise-level CRM platforms (e.g., Salesforce Marketing Cloud, Iterable, Braze, etc.)
- Familiarity with ML-powered targeting, audience segmentation, and personalization strategies
- Experience configuring and managing incentive or promotional platforms
- Basic SQL skills
- Solid understanding of basic HTML for email, email best practices & industry standards
- Comfortable setting up & executing experiments (A/B, multivariate) to track business impact, analyzing the data, and extracting key insights
- Exceptional written and verbal communication skills
- Meticulous attention to detail and the ability to work towards tight deadlines
- Strategic thinker able to synthesize and prioritize inputs from various perspectives to create an actionable plan
- Skilled at working cross-functionally, a self-starter and a quick learner
- Willingly takes the initiative, consistently does more than is required, and actively participates as part of a cross-functional team.
Benefits
- Bonus eligibility
- Equity eligibility
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k)
Job title
Job type
Experience level
Salary
Degree requirement
Tech skills
Location requirements
Senior Customer Success Manager managing strategic customer portfolios for EcoOnline's platform in a hybrid working model. Focused on retention, adoption, and value creation with strategic customers.
Customer Success Manager focusing on consultative discovery and high - touch management for a B2B SaaS. Collaborating across teams to enhance customer journeys and satisfaction.
Customer Success Associate leading client engagement and satisfaction for nebulaONE. Collaborating across teams to address client needs and promote product value.
Client Relations Coach developing and supporting Customer Success Managers' performance in a hybrid role. Delivering training and quality assurance to ensure client success as part of a corporate team in Makati.
Senior Customer Success Manager at Genesys, advising customers to achieve their customer experience vision. Manage customer portfolios, strategies, and business outcomes with a focus on AI/Digital solutions.
Senior Manager leading Microsoft Dynamics 365 CRM projects and driving strategic initiatives at PwC. Collaborating with clients and teams to ensure operational efficiency and excellence.
Manager leading Microsoft Dynamics 365 CRM software implementations for PwC's Business Application Consulting team. Collaborating with clients to achieve strategic objectives through technology and innovation.
Customer Satisfaction Representative enhancing customer experience while acting as a liaison between dealership and customers at Driveway. Focused on satisfaction improvement with strong communication skills required.
Signature Customer Success Supervisor managing a high volume of smaller customer accounts in Ontario, CA. Driving satisfaction and retention to enhance customer loyalty and growth.