Sales Development Representative at Eletive focused on lead generation and outbound outreach for the Finnish market. Joining a growing team to drive sales in a SaaS environment.
About the role
- SDR Inbound Marketing handling inbound lead qualification for CIAL Dun & Bradstreet. Collaborating with sales and marketing teams to enhance lead conversion and engagement.
Responsibilities
- Lead Qualification: Respond to and qualify leads generated by marketing campaigns, events, gated content, digital inbound and other sources.
- First Contact: Make initial contact with leads via phone, WhatsApp, email or other channels to understand context, assess needs, and validate the Ideal Customer Profile (ICP).
- Initial Diagnosis: Identify fit with CIAL Dun & Bradstreet solutions using established qualification frameworks refined by the company.
- Meeting Scheduling: Book meetings with Sales Executives for qualified leads, providing context and relevant information to advance the opportunity.
- CRM Lead Management: Update and manage all lead interactions, activities and information in the company’s CRM.
- Speed of Response: Ensure prompt follow-up and handling of incoming leads, prioritizing higher-potential opportunities.
- Cross-functional Collaboration: Work closely with Marketing, Product Marketing and Product Specialists to improve campaign and workflow quality, continuously refining qualification flows and conversion rates.
- Continuous Learning: Participate in training and stay up to date on company products, sales best practices and B2B market trends.
Requirements
- Bachelor’s degree in Business Administration, Marketing, Communications, International Relations or related fields.
- Minimum 1–3 years of experience in pre-sales, SDR or lead qualification, preferably in B2B or SaaS environments and with inbound processes.
- Excellent verbal and written communication skills.
- Knowledge of sales and qualification techniques.
- Experience with CRMs (RD Station and Salesforce).
- Familiarity with lead management, automation or sales engagement tools.
- Analytical ability to understand the Ideal Customer Profile (ICP) and prioritize opportunities.
- Strong organization skills to manage multiple leads and follow-ups.
- Proactivity, curiosity and ability to work collaboratively with marketing and sales.
Benefits
- Health Insurance
- Dental Plan
- Meal and Food Allowance
- Caju
- Short Friday (early finish on Fridays)
- Gympass
- Education Assistance
- Internet Reimbursement
- Childcare Assistance
- Career Development Plan
- Hybrid work model
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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