About the role

  • AI Marketing Project Manager leading AI-driven marketing initiatives at Caterpillar. Blending marketing expertise with advanced AI and data knowledge for enhanced customer experience.

Responsibilities

  • Identify and prioritize high-value AI and data-driven opportunities across the marketing ecosystem.
  • Coordinate the planning, implementation, and rollout of new AI solutions (e.g., chatbots, NLP/NLU tools, predictive analytics, automation platforms).
  • Use AI to enhance customer experience (UX), reduce churn, and increase cross-sell/upsell opportunities.
  • Promote responsible, transparent, and sustainable use of AI in marketing.
  • Partner with legal, compliance, and ethics experts to ensure adherence to standards and regulations.

Requirements

  • Strong judgment, structured thinking, and long-term strategic vision.
  • Excellent communication, stakeholder management, and team-leading abilities.
  • Knowledge of AI and data technologies: machine learning, deep learning, NLP/NLU, IoT, data science, automation tools, and analytics platforms.
  • Experience with marketing technologies, data systems, and project management tools.
  • Ability to analyze situations and reach productive decisions based on informed judgment.
  • Ability to coordinate cross-functional collaboration between marketing, IT, data science, product teams, and external partners.
  • Provides a portfolio when applying.

Benefits

  • Medical, dental, and vision benefits*
  • Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
  • 401(k) savings plans*
  • Health Savings Account (HSA)*
  • Flexible Spending Accounts (FSAs)*
  • Health Lifestyle Programs*
  • Employee Assistance Program*
  • Voluntary Benefits and Employee Discounts*
  • Career Development*
  • Incentive bonus*
  • Disability benefits
  • Life Insurance
  • Parental leave
  • Adoption benefits
  • Tuition Reimbursement

Job title

AI Adoption Manager

Job type

Experience level

Mid levelSenior

Salary

$147,760 - $221,640 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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