About the role

  • Creative Marketing Director leading creative vision for UrgentVet's brand campaigns across various media. Collaborating with marketing team and overseeing projects to enhance brand engagement.

Responsibilities

  • Oversee creative vision of projects and brand campaigns across media such as video, digital, print, advertising, and more.
  • Lead and inspire creative execution while utilizing designers, copywriters, photographers, and other specialists.
  • Produce innovative and cohesive visual and strategic content that aligns with brand goals.
  • Participate in strategic execution of innovative media plans to ensure brand awareness growth and advertising effectiveness under direction of VP of Marketing and in partnership with advertising agency of record.
  • Collaborate with VP of Marketing and Digital Agency on brand strategy.
  • Build and execute industry leading brand expression to grow the UrgentVet brand.
  • Ensure quality assurance on all design elements.
  • Partner with ad agency and VP of marketing on effective advertising placement and plans.
  • Oversee creative production and delivery of brand materials.
  • Help establish and implement best practices in marketing.

Requirements

  • Bachelor’s degree (BA/BS) in marketing/communications preferred.
  • Minimum 10+ years of experience in a similar role for an organization with multiple locations.
  • Deep expertise in brand storytelling and omnichannel consumer engagement.
  • Experience leading and executing brand campaigns.
  • Design experience across multiple mediums to include digital, print, video.
  • Familiarity with various digital content management platforms for social media and reviews CRM.
  • Experience with project management methodologies and software systems.
  • Understanding of email marketing creative.
  • Copywriting abilities for bios, blogs, email messaging, captions, contests, posts, talking points, news updates, and press releases.
  • Proficient use of Microsoft Word, Excel, PowerPoint, and Teams.
  • Ability to guide projects from conception to completion.
  • Exceptional written communication skills, including grammar, spelling, flow, tone of voice, and tense.
  • Willingness and comfort presenting ideas and updates on calls with more than twenty-five participants.
  • Ability to travel up to 10%, attend events, visit hospitals, and be available for occasional after-hour needs.

Benefits

  • Competitive salary
  • Flexible work schedules to support work-life balance
  • Comprehensive group insurance including medical, dental, and vision
  • Paid Family Leave and Paid Parental Leave (including maternity & paternity)
  • Paid Time Off
  • One Life Balance Day for added flexibility
  • Pet Discounts to keep your furry family members covered
  • Retirement Savings Plan with employer match to help build your future
  • Employee Assistance Program (EAP) for mental health and wellbeing support
  • A vibrant, inclusive culture

Job title

Creative Marketing Director

Job type

Experience level

Lead

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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