Director of Marketing and Communications leading the external relations strategy at Contemporary American Theater Festival. Overseeing marketing, PR, and box office while fostering community engagement.
VF
Hybrid Head of Marketing – Demand Generation
Posted 6 hours ago
About the role
- Head of Marketing leading demand generation strategies at Ververica, a company pioneering real-time AI solutions. Engage and transform the market while collaborating with an experienced team.
Responsibilities
- Lead our transformation from humble innovators to bold challengers.
- Craft messaging that cuts through the noise and calls out the industry's sacred cows.
- Own our positioning in regulated industries, particularly banking and financial services.
- Design and execute integrated campaigns that deliver a qualified pipeline across various channels.
- Partner closely with Sales to ensure marketing translates into closed revenue.
- Make Ververica the category-defining brand in real-time AI and stream processing.
- Lead GTM strategy for product launches, vertical expansions, and key initiatives.
- Mentor and scale a lean marketing team of 4.
- Instrument everything, measure what matters, optimize relentlessly.
Requirements
- 5+ years of marketing and team management experience with a proven track record in both B2B and B2C environments.
- Demand generation mastery. You've built and scaled demand gen programs that directly contributed to revenue growth at a high-growth company.
- Hands-on execution. You're not just a strategist. You've built campaigns, written copy, designed landing pages, and optimized conversion funnels yourself.
- Growth-stage experience. You've been in the trenches. You know how to move fast, prioritize what matters, and make an impact with limited resources.
- Technical marketing chops. You're comfortable marketing to technical audiences, such as developers, data engineers, and architects.
- Bold and opinionated. You have strong views on positioning, messaging, and go-to-market strategy.
- Challenger mindset. You've competed against larger, better-funded competitors and won.
- Creative + analytical. You have the creative instincts of a brand marketer and the rigor of a performance marketer.
- Bias for action. You'd rather test and learn than debate and delay.
- Cross-functional influence. You know how to get things done in matrixed organizations.
- Storytelling ability. You can take a technical product and turn it into a story that resonates emotionally and intellectually.
Benefits
- Impact**Shape the marketing strategy and execution at a company pioneering real-time AI. Your work will directly influence revenue and market position. This is category-defining work.
- Autonomy**We're not micromanagers. You'll have the freedom to build, test, and scale programs your way. We measure outcomes, not activities.
- Team**Work alongside world-class engineers, including the original creators of Apache Flink, and a Sales team hungry to win.
- Mission**You'll be part of a team with full alignment and category-defining conviction. No hedging. No half-measures. No looking back.
- Culture**We value creativity, collaboration, and bold thinking. We don't do "that's how it's always been done." We move fast, make hard calls, and hold each other accountable.
- Growth**This is a growth-stage company with big ambitions. If you deliver, there's no ceiling on where this role can go.
- Compensation**Competitive salary based on experience and location. Performance bonuses tied to pipeline and revenue metrics.
- Work Environment**Based in Barcelona with flexible hybrid arrangements. Modern tools, minimal meetings, maximum output.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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