CMO responsible for launching and owning the brand in an Australian Legal Tech startup. Building marketing strategies for two - sided audiences with significant growth potential.
VF
Hybrid Head of Marketing – Demand Generation
Posted last month
About the role
- Head of Marketing leading demand generation strategies at Ververica, a company pioneering real-time AI solutions. Engage and transform the market while collaborating with an experienced team.
Responsibilities
- Lead our transformation from humble innovators to bold challengers.
- Craft messaging that cuts through the noise and calls out the industry's sacred cows.
- Own our positioning in regulated industries, particularly banking and financial services.
- Design and execute integrated campaigns that deliver a qualified pipeline across various channels.
- Partner closely with Sales to ensure marketing translates into closed revenue.
- Make Ververica the category-defining brand in real-time AI and stream processing.
- Lead GTM strategy for product launches, vertical expansions, and key initiatives.
- Mentor and scale a lean marketing team of 4.
- Instrument everything, measure what matters, optimize relentlessly.
Requirements
- 5+ years of marketing and team management experience with a proven track record in both B2B and B2C environments.
- Demand generation mastery. You've built and scaled demand gen programs that directly contributed to revenue growth at a high-growth company.
- Hands-on execution. You're not just a strategist. You've built campaigns, written copy, designed landing pages, and optimized conversion funnels yourself.
- Growth-stage experience. You've been in the trenches. You know how to move fast, prioritize what matters, and make an impact with limited resources.
- Technical marketing chops. You're comfortable marketing to technical audiences, such as developers, data engineers, and architects.
- Bold and opinionated. You have strong views on positioning, messaging, and go-to-market strategy.
- Challenger mindset. You've competed against larger, better-funded competitors and won.
- Creative + analytical. You have the creative instincts of a brand marketer and the rigor of a performance marketer.
- Bias for action. You'd rather test and learn than debate and delay.
- Cross-functional influence. You know how to get things done in matrixed organizations.
- Storytelling ability. You can take a technical product and turn it into a story that resonates emotionally and intellectually.
Benefits
- Impact**Shape the marketing strategy and execution at a company pioneering real-time AI. Your work will directly influence revenue and market position. This is category-defining work.
- Autonomy**We're not micromanagers. You'll have the freedom to build, test, and scale programs your way. We measure outcomes, not activities.
- Team**Work alongside world-class engineers, including the original creators of Apache Flink, and a Sales team hungry to win.
- Mission**You'll be part of a team with full alignment and category-defining conviction. No hedging. No half-measures. No looking back.
- Culture**We value creativity, collaboration, and bold thinking. We don't do "that's how it's always been done." We move fast, make hard calls, and hold each other accountable.
- Growth**This is a growth-stage company with big ambitions. If you deliver, there's no ceiling on where this role can go.
- Compensation**Competitive salary based on experience and location. Performance bonuses tied to pipeline and revenue metrics.
- Work Environment**Based in Barcelona with flexible hybrid arrangements. Modern tools, minimal meetings, maximum output.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Senior Demand Generation Marketing Executive responsible for B2B pipeline growth at Axians UK. Focusing on targeted campaigns with emphasis on ABM, marketing automation, and performance optimization.
Social - first marketer managing Howden's social media channels and local branch engagement. Shape content strategy and execute national marketing campaigns in a collaborative environment.
Marketing Executive supporting and delivering Marketing briefs for one of the largest retail accounts. Collaborating with teams for tasks like sample coordination and imagery approval.
Head of Marketing leading B2B strategies and positioning at DeepIP, an AI - driven patent application platform. Managing a marketing team and driving brand awareness for niche markets.
Head of Marketing responsible for defining and executing marketing strategies at Creai. Leveraging AI solutions to drive demand in the Latin American market.
Senior Director of Marketing and Communications leading strategic marketing initiatives for Marsh McLennan Agency. Managing a dynamic team to drive brand and revenue growth in the Northeast.
Marketing Communications Executive at SafetyCulture coordinating communications to drive product adoption. Collaborating with marketing teams and enhancing customer understanding of product value.
Marketing Executive at Sharesies Personal supporting diverse marketing initiatives for customer engagement and product adoption. Seeking great communicators, adaptable team players motivated by our vision.
Director of Marketing Communications at Arjo developing and delivering strategic marketing initiatives for U.S. business. Leading MarCom, digital marketing, events, and customer education functions.