Hybrid Principal Health Systems Marketing Director

Posted 15 hours ago

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About the role

  • Principal Health Systems Marketing Director leading marketing strategy for Exact Sciences’ multi-cancer screening test. Collaborating with stakeholders to drive adoption among health systems and improve patient outcomes.

Responsibilities

  • drives marketing strategy and execution for Exact Sciences’ multi-cancer screening test in health systems
  • leads development of positioning, messaging, and resources that create differentiation for Cancerguard among C- and D-suite health system leaders
  • guides segmentation and targeting activities
  • collaborates with field leaders and account managers to drive execution
  • establishes and measure KPIs to gauge effectiveness of key initiatives
  • cultivates and synthesizes market and customer insights to ensure in-depth, real-time understanding of drivers and barriers to test adoption
  • partners closely with cross-functional stakeholders to develop, design, execute, assess, and refine initiatives in the health system channel

Requirements

  • A Bachelor's degree in marketing, business, science or related field.
  • 8+ years of progressively responsible experience within marketing, sales or related function.
  • Demonstrated success with assimilating data/publications into compelling commercial messages.
  • Knowledge of cancer diagnostics, molecular diagnostics, or preventive health markets.
  • Relationships with Health Systems, Managed Markets and KOLs preferred.
  • Applicants must be currently authorized to work in country where work will be performed on a full or part-time basis.
  • Demonstrated ability to perform the Essential Duties of the position with or without accommodation.

Benefits

  • paid time off (including days for vacation, holidays, volunteering, and personal time)
  • paid leave for parents and caregivers
  • a retirement savings plan
  • wellness support
  • health benefits including medical, prescription drug, dental, and vision coverage

Job title

Principal Health Systems Marketing Director

Job type

Experience level

Lead

Salary

$136,000 - $232,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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