JB
JCC Greater BostonCampaign Manager
Campaign Manager optimizing and managing comprehensive fundraising campaigns for JCC Greater Boston. Working with diverse stakeholders to ensure campaign success and alignment with mission.
About the role
- Planning, executing, and analyzing user acquisition campaigns across performance channels
- Ensuring marketing campaigns drive high-quality users efficiently, with a focus on ROAS and scalability
- Identifying platform trends and best practices and applying them to campaigns
- Collaborating cross-functionally to foster product growth
- Briefing the creative team to produce top-performing assets
- Monitoring, tracking, and reporting key metrics
- Driving experimentation with marketing partners
Requirements
- 3+ years of performance marketing experience in web user acquisition, preferably in high-growth environments
- Expert-level experience managing campaigns in Google Ads
- Proven track record of optimizing campaigns for performance metrics such as ROAS, CPA, and LTV
- Hands-on experience setting up and managing conversion tracking using tools like Google Tag Manager and GA4
- Strong analytical skills, including advanced Excel or Google Sheets capabilities
- Experience with A/B testing frameworks and conversion rate optimization (CRO) for web
- Solid understanding of web attribution models and tools (e.g., last-click vs. data-driven attribution, first-party tracking)
- Proficiency using tools like Looker Studio, Funnel.io, or similar BI platforms to analyze and present performance data
- Comfortable using AI tools (e.g., ChatGPT, Claude, Google AI Studio) to boost campaign efficiency and ideation
- Strong communication and project management skills, with the ability to work cross-functionally
- Upper-intermediate or advanced proficiency in English
- Market research and competitors analysis
- Nice to have: Experience with Facebook Ads or other paid social channels
- Nice to have: Experience in Health Tech, FinTech, or other regulated industries
- Nice to have: Familiarity with server-side tracking, privacy-compliant measurement setups (e.g., Consent Mode, enhanced conversions)
- Nice to have: Experience with automation tools and scripts for campaign management (e.g., Google Ads Scripts)
Benefits
- Competitive salary and annual reviews
- Opportunity to participate in Flo’s performance incentive scheme
- Paid holiday, sick leave, and female health leave
- Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
- Accelerated professional growth through world-changing work and learning support
- Flexible office + home working, up to 2 months a year working abroad
- 5-week fully paid sabbatical at 5-year Floversary
- Flo Premium for friends & family, plus more health, pension and wellbeing perks
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Location requirements
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