Senior CRM Executive at DC Thomson focusing on engaging and monetizing subscription products. Collaborating with teams and optimizing marketing strategies in the Energy community.
Responsibilities
Be the expert in CRM within cross-functional groups, building campaigns or automations that will achieve the objective
Be a key player in the community OKR teams, flexing the approach and choosing the right tools for the situation
Manage and optimise any BAU elements to our subscription lifecycle communications, e.g., onboarding, renewal, win back, event programs, plugging any gaps vs CRM best practice or searching for improvements that will help achieve and beat goals
Report on success of campaigns both to the OKR group, community and into the Customer and Trading team
Look for new tools and ways of working to achieve the goals set
Requirements
A willingness to learn to use new systems that will deliver campaigns that influence user behaviour
A team player able to work cross-functionally within small and larger community and OKR teams
Proactive: Looks for reasons to communicate positive business changes and content that will increase the value driven for the customer
Continual improvement mindset bringing new systems and ways of working to the business
Ability to work within a high-performing team focussed on growing our business
Some experience of marketing or a degree in a related subject
An expert with various CRM tools, including HubSpot, Sailthru and One Signal
An understanding of news media and customer behaviour across brands and their use of the products
Benefits
This is a full-time, temporary position (fixed-term contract until 26th October 2026), working 35 hours per week.
The duration of the contract is based on the return date of the current postholder, who is going on maternity leave.
We offer a blend of home and office working.
Your contractual office base will be the DC Thomson Meadowside Office.
Occasional office attendance may be required for team gatherings, collaboration, key meetings and company events.
We offer a generous package including 34 days holiday, health cash plan, on-site gym (Dundee), excellent pension, a competitive salary, and many more staff discounts and benefits.
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