Head of Account Management overseeing a team at Axians, a digital transformation leader. Responsible for strategic planning and client relationship management in IT services.
About the role
- Public Relations Manager driving impactful campaigns and brand storytelling at Inkitt. Seeking expertise in the romance and book communities within a growing entertainment company.
Responsibilities
- Develop and execute PR strategies that elevate Inkitt’s brand within romance, romantasy, and contemporary book circles—driving recognition as an industry thought leader in digital publishing and entertainment.
- Secure earned media by cultivating relationships with journalists, influencers, and literary tastemakers who shape the romance and romance-adjacent genres.
- Draft and refine press releases, media pitches, and executive commentary that reflect deep knowledge of romance trends, book culture, and influential fandoms—collaborating with marketing and content teams for maximum impact.
- Identify and coordinate creative opportunities to feature Inkitt’s leadership and authors, such as speaking engagements, interviews, and panel slots at relevant publishing and romance events.
- Serve as a strategic liaison between PR, marketing, and product to amplify romance book launches, author spotlights, and company milestones to targeted audiences.
- Monitor media coverage in romance and book communities, analyze PR metrics, and report on campaign success with insights tailored to genre dynamics.
- Respond to media inquiries and support crisis communications as part of a fast-moving team accustomed to the pace and expectations of top book and entertainment agencies.
Requirements
- 7-8 years of public relations experience, with a strong background in book agencies, literary PR firms, or entertainment companies known for their work in the romance/romantasy genres.
- Demonstrated expertise in romance or book trends—fluent in genre lingo, community dynamics, and the evolving landscape of digital publishing, fandoms, and romantasy. Hands-on experience crafting creative placements and building media relationships in romance, book, or literary circles; comfortable elevating stories that resonate with passionate reader communities.
- Expertise with modern PR tools for media monitoring, campaign analytics, and digital communications tailored for book and romance verticals.
- Excellent written and verbal communication skills, with a storytelling mindset that brings romance narratives and brand stories to life with precision and flair.
- Able to work in fast-paced, collaborative environments—able to hit the ground running on multiple campaigns.
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