Director of Product Marketing at Steer Health, leading product market strategies and customer advocacy for AI healthcare solutions. Collaborating with product, sales, and customer success teams to define the market category.
About the role
- Product Marketing Manager driving positioning, messaging, and GTM strategy for Sweep's innovative solutions. Role involves crafting narratives, competitive intelligence, and collaboration across teams.
Responsibilities
- Own product positioning and messaging — craft clear, differentiated narratives
- Translate complexity into clarity by turning technical product capabilities into compelling value propositions and stories.
- Drive go-to-market strategy and execution for new products and feature launches, ensuring alignment across Product, Marketing, and Sales.
- Partner cross-functionally to create cohesive narratives, launch assets, and sales enablement materials that accelerate adoption.
- Continuously refine messaging using insights from customers, field teams, and market trends.
- Lead competitive intelligence.
- Develop and maintain core product collateral including one-pagers, use-case briefs, customer stories, sales decks, videos, and demo content.
Requirements
- 5+ years of experience in B2B SaaS product marketing, ideally within the Salesforce ecosystem or adjacent enterprise platforms.
- Strong technical acumen — able to quickly understand, position, and communicate complex software capabilities with clarity and confidence.
- Proven track record leading product and feature launches, from crafting GTM strategy to coordinating execution across Product, Sales, and Marketing.
- Expert in competitive intelligence and market analysis — skilled at identifying trends, differentiators, and opportunities to strengthen positioning.
- Proven ability to create standout collateral, including sales decks, one-pagers, videos, demos, and battle cards that drive engagement and adoption.
- Exceptional storytelling and presentation skills — confident representing the product in demos, webinars, and customer or partner conversations.
- Hands-on and self-driven — comfortable shifting between strategy and execution, and thriving in a fast-moving startup environment.
Benefits
- Health insurance
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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