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GovSignalsGTM Lead – Department of War
GTM Lead driving net new government SaaS sales for GovSignals. Building relationships and closing high - value contracts in defense acquisition.
About the role
- Lead Go-to-Market Strategy: Own product positioning, messaging, content development, and sales enablement for assigned products.
- Create Key Assets: Develop product narratives and sales collateral (decks, one-pagers, case studies) that accelerate the client journey and close deals.
- Drive Execution: Conduct market research, synthesize competitor analysis into strategies, and own the product marketing roadmap to align quarterly initiatives with business goals.
- Partner cross-functionally with Product, Sales, and Marketing to provide client insights, competitive intelligence, and GTM performance data to inform the product roadmap.
Requirements
- You have +2 years of experience in marketing, product marketing, or technical marketing.
- You are familiar with mobile app marketing or SAAS product marketing and have the ability to understand complex technical topics.
- You are able to communicate complex technical topics into easy to understand narratives and briefings. You can simplify technical topics for any audience.
- You are an excellent researcher, can develop data based storylines, and are able to write content based on your findings.
- You have strong visual communication skills and are able to brief designers on how to showcase the USPs of the adjoe products.
- You can collaborate with Product Managers, Sales Directors, and Marketing Leads to execute high-impact strategies from start to finish.
- You are extremely organized and you can work independently and proactively, taking full ownership of your projects and roadmap.
- You are excellent at creating powerpoint presentations.
- You are fluent in English.
- Bonus: You have worked with brands, loyalty programs, and or/ app monetization
Benefits
- Invest in Your Future: Regular feedback and our development program support your growth, helping you expand your skillset and achieve your career goals.
- Easy Arrival to adjoe: From signing to settling in Hamburg, we’ve got you covered. Need a visa? No problem. Ready to build your new life and career at adjoe in Hamburg? We support every ambition—from learning German to a relocation bonus that helps you settle in and make Hamburg feel like home.
- Live Your Best Life, at Work and Beyond: We work in a hybrid setup with 3 core office days, plus flexible working hours. Enjoy 30 vacation days, 3 weeks of remote work per year, and free access to an in-house gym with lots of different fitness classes and mental health support through our Employee Assistance Program (EAP).
- Thrive Where You Work: Enjoy the Alster lake view from our central office with top-notch equipment, fun open spaces, and a large variety of snacks and drinks.
- Join the Community! Participate in regular team and company events, including hackathons and social gatherings. We work together, and we celebrate together, too.
Job title
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