About the role

  • Plan, execute, and optimize high-impact digital marketing campaigns across Google Ads, LinkedIn Ads and other relevant platforms
  • Implement remarketing strategies and manage an annual ad budget of approximately $700K–$1M
  • Continuously test and improve campaign performance using data, A/B testing and marketing tools (Google Analytics, Mixpanel)
  • Identify new marketing channels and growth opportunities using funnel analysis and conversion-focused thinking
  • Improve website visibility and engagement by analyzing user behavior and driving SEO initiatives through CMS platforms
  • Collaborate with Product, Sales, and Customer Success teams to align on growth initiatives and pursue measurable outcomes
  • Drive qualified leads, trials, and revenue growth through paid campaigns and performance optimization
  • Own marketing initiatives and work independently in a fast-paced environment

Requirements

  • 7+ years of experience in B2B saas ad campaign management, ideally in a small to mid-sized company environment
  • Proven experience managing large-scale budgets (~$1M annual)
  • Experience running and optimizing performance campaigns (Google Ads, LinkedIn Ads, PPC/SEM/RTB), including remarketing
  • Experience with attribution tracking software (ie, Hyros, Cometly, etc)
  • Portfolio of previous marketing work or campaigns with measurable results
  • Native-level written and verbal communication skills in English (C1 level or higher)
  • Ability to review, interpret, and act on data using tools like Google Analytics, Mixpanel, Google Search Console, and Excel
  • Comfortable applying statistical reasoning and marketing statistics
  • Hands-on experience with A/B testing, funnel analysis, and conversion rate optimization
  • Familiarity with CMS platforms for website content management
  • Basic knowledge of automation tools like Zapier (or similar)
  • Experience identifying and developing new marketing channels
  • Experience working with AI-powered marketing tools

Benefits

  • Competitive compensation package
  • Health, Dental, Vision
  • 401K
  • Volunteering Time Off
  • Paid time off, sabbatical leave & seniority days
  • Hybrid work policy - 3 days working from home, 2 from the office
  • A chance to make a serious impact and see every aspect of the business
  • A trustworthy environment with freedom to pursue projects
  • An international, diverse, and great working environment at a tech startup
  • A fun environment, with monthly team and company-wide events

Job title

Paid Media Manager

Job type

Experience level

SeniorLead

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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