Marketing Planning & Prioritization Analyst focusing on data analysis and insights to support British American Tobacco's mission of creating A Better Tomorrow. Collaborating across functions with a consumer - first approach.
About the role
- Marketing and Communications Manager developing strategies for B2B SaaS solutions in Berlin. Collaborating with agencies, managing PR activities, and driving lead generation.
Responsibilities
- Develop and implement a comprehensive marketing and communications strategy in a B2B context
- Establish and manage our press and PR activities
- Collaborate closely with external agencies (SEA/SEO), including management and performance monitoring
- Create campaign and budget plans and produce regular reporting
- Maintain the website and design landing pages and white papers aimed at lead generation
Requirements
- Proven experience in B2B marketing, ideally in SaaS or with digital products
- Strong understanding of communication, positioning and storytelling
- Experience working with agencies and a basic understanding of SEA/SEO and related KPIs
- Hands-on, goal-oriented approach with a structured working style and resilience
- Prior knowledge of the construction industry, trades or related sectors is a plus but not required
- Native-level German and good command of English
Benefits
- Significant involvement in building the marketing function and communications strategy of a young startup
- Hybrid working model with an office in Berlin and the option to work from home by arrangement, with flexible working hours
- Creative freedom and personal responsibility
- Close collaboration with an experienced founder
- A culture based on trust and openness
- Market-standard compensation
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Telemarketing professional managing customer calls and sales in a hybrid work environment. Seeking experienced sales agents to promote services and engage with customers.
Talent, Expense & Productivity Lead at Citi managing financials and employee engagement in marketing team. Overseeing initiatives across various business functions to enhance productivity and operational effectiveness.
Associate Marketing Technologist on Content Enablement team at Fidelity. Supporting marketing initiatives with technical development and optimizing sales platforms.
Marketing Analyst supporting product launches and promotional campaigns at Eurofarma. Collaborating with product managers and agencies to enhance marketing strategies and improve promotions.
Marketing Assistant creating varied content for different brands within Rands (Randon Consórcios). Collaborating with the creation team and supporting various company areas.
Marketing Communication Specialist shaping Surplex brand communication for B2B markets. A chance to influence international visibility with creative storytelling and strategic content management.
Trade Marketing Consultant at Vivo driving creative campaigns and strategies for sales performance. Collaborating with various teams to enhance marketing efforts and engage target audiences.
Marketing Development Program providing hands - on experience in data analysis and customer feedback review. Involves driving improvements and delivering impactful insights across the organization through strategic initiatives.
Marketing Business Partner leading campaign execution and content creation for North American automotive sector. Collaborating cross - functionally to drive growth and B2B leads in a dynamic environment.