Manager of Integrated Marketing working within CBS Stations’ Sales Marketing team. Supporting integrated marketing strategies and client engagement efforts for unique sponsorship opportunities.
About the role
- Marketing Manager in Givaudan China developing fragrance solutions for Fabric Care. Supporting fragrance development with market insights and leading innovation projects.
Responsibilities
- Support sales and fragrance development teams to develop and sell superior fragrance solutions to key customers for the Fabric Care category
- Use in-depth category, brand, consumer, and fragrance understanding to develop solid growth plans and new fragrance development projects for this category
- Lead a strategic innovation project to develop next generation fragrances for the China market
- Own in-depth category knowledge for Fabric Care Category
- Responsible for data mining, consumer research analysis to derive market and consumer insights to help new fragrance development
- Be aware of global, APAC & China trends in Fabric & Home care, beauty, fashion, culture to be able to present trends that impact fragrances and consumer behaviour
- Prepare industry leading category reviews and trend presentations
- Collect and record all latest product launches and share insights
- Prepare & Deliver key/strategic presentations
- Be part of and help create an innovative buzz in the company
- Be a brand Image guardian for Givaudan corporate brand
Requirements
- University Degree in Business/Marketing or equivalent
- 8-10 years’ experience in the FMCG/B2B/Advertising Agency/Fragrance industry
- Verbal and written command of Mandarin and English (must to have)
- Passion for the Fragrance Industry
- Ability to energize and lead a cross-functional team around a project
- Ability to build and maintain effective relationships with internal/ external customers, decision-makers and influencers
- Experience in running or being part of product innovation projects
- A keen eye for aesthetics, a personal sense of taste and style will be an added advantage
- Global experience will be an added advantage
Benefits
- Health insurance
- Retirement plans
- Flexible work arrangements
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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