About the role

  • Own strategy, execution and results across all performance channels (Socials, PPC, CRM, TV and others).
  • Lead and upskill the performance marketing team; build a high-performance, results-driven culture.
  • Manage and optimize 8-figure yearly budgets to ensure scalable growth and profitability.
  • Develop and execute budgeting, content and channel strategies with focus on CLV and CPA.
  • Integrate AI, automation and cutting-edge tools to scale efficiently.
  • Align with Marketing Heads and other departments for seamless strategy execution and knowledge sharing.
  • Use advanced analytics and attribution models to optimize customer journeys and channel performance.
  • Promote rapid experimentation and adaptive marketing strategies to uncover growth opportunities.
  • Shape team setup and individual skills to cover all channels effectively.

Requirements

  • Extensive and professional experience in D2C performance marketing.
  • Track record managing high budgets and scaling campaigns (8-figure yearly spends).
  • Strong data-driven decision-making skills; experience with AI tools, attribution models, and automation.
  • Proven ability to lead, mentor and develop teams in a fast-paced, results-oriented environment.
  • Experience with agile marketing and hands-on growth experimentation.
  • Advanced Excel proficiency and familiarity with performance tracking tools.
  • Fluent in English; additional languages a plus.

Benefits

  • Generous employee discounts for you and your loved ones.
  • Attractive flexitime work model with home office option.
  • Two legendary annual company events with the whole #TeamHolzkern - all inclusive.
  • Regular team events throughout the year.
  • State of the art technical equipment (MacBook).
  • Extensive onboarding with a buddy from day 1.
  • Exciting tasks and rapid personal growth opportunities.
  • Healthy and balanced meals from Schrankerl (Holzkern pays 20% of each meal).
  • Secure job, positive team culture, appreciation and trust.
  • Attractive on-top bonus (in addition to base salary).

Job title

Head of Performance Marketing

Job type

Experience level

Lead

Salary

€58,000 - €65,000 per year

Degree requirement

No Education Requirement

Location requirements

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