Digital Marketing Analyst executing campaigns and supporting strategic planning at Ajinomoto's Digital/E - commerce team. Focus on communication activities and CRM reports for improved business outcomes.
About the role
- Head of Digital Experience leading digital initiatives and optimizing user experience aligned with business objectives. Overseeing web architecture, SEO, and PPC strategies for enhanced digital transformation.
Responsibilities
- Develop and execute a comprehensive digital strategy aligned with business objectives.
- Lead cross-functional digital initiatives across web, SEO, PPC, and social media.
- Oversee the structure, performance, and scalability of all web properties.
- Collaborate with developers and designers to ensure optimal UX/UI.
- Lead SEO strategy including technical SEO, content optimization, and backlinking.
- Manage PPC campaigns across Google Ads, LinkedIn, and other platforms.
- Set KPIs and track performance across all digital channels.
- Present regular reports to leadership with actionable recommendations.
Requirements
- Bachelor’s degree in Digital Marketing, Computer Science, Information Systems, or related field.
- 7+ years of experience in digital marketing or digital product management.
- Certifications in Google Ads, SEO, or related platforms are a plus.
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
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