Creative Lead translating global brand concepts into engaging retail experiences for a leading technology company. Collaborating with clients to ensure consistent execution in retail environments.
About the role
- Head of Creative at Right Formula leading global sports marketing campaigns. Inspiring teams and shaping innovative creative strategies across diverse markets.
Responsibilities
- Define & Lead the Creative Vision: Establish and articulate Right Formula’s creative direction across all global accounts, ensuring consistency, quality, and innovation.
- Team Leadership: Inspire, mentor, and manage multi-disciplinary creative teams across the UK, USA, and global markets.
- Pitch Leadership: Act as the creative lead in new business pitches, producing standout concepts (integrated, experiential, content) and storytelling that win major clients.
- Campaign Oversight: Oversee the creative process from ideation to delivery — across brand, content, digital, live experience, and social.
- Client Partnership: Collaborate directly with clients to understand their objectives and translate them into compelling creative strategies. In some cases, proactively and out of scope.
- Creative Excellence: Ensure all creative output meets world-class standards in design, storytelling, and effectiveness.
- Innovation & Insights: Stay at the forefront of emerging technologies, trends, and audience behaviours, integrating data and insights into creative strategy.
- Operational Ownership: Manage the creative department’s budget, resources, and recruitment, ensuring efficiency and profitability.
- Performance Reporting: Track creative performance, evaluate impact, and present results and opportunities to senior leadership and clients.
- Culture & Development: Foster a creative culture built on collaboration, curiosity, and excellence; champion diversity of thought and professional development.
Requirements
- A proven Head of Creative or Creative Director ready to step up, with experience leading global campaigns within an international agency environment.
- Experience within sports marking. Ideally Formula 1 and motorsport.
- Deep understanding and experience in brand storytelling, integrated marketing, experiential and content strategy.
- Strong commercial acumen with a record of winning major pitches and delivering measurable impact.
- Confident presenting to C-suite clients and internal stakeholders alike.
- Inspirational leadership style — able to mentor, motivate, and unite diverse creative teams.
- Naturally innovative, strategic, and fluent in translating data and insights into powerful creative ideas.
- Adept in all facets of production, design, digital, and social media storytelling.
Benefits
- Hybrid working (3 days in the office per week).
- Private health insurance.
- Contributory pension scheme.
- Annual discretionary bonus scheme.
- Enhanced maternity leave.
- Individual training budget.
- Cycle to work scheme.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Creative Lead for a major tourism brand at Maker Lab. Setting creative direction and mentoring the team on social - first campaigns.
Creative Strategist developing performance strategies for conversion campaigns in the beauty sector. Responsibilities include creative setup, testing systems, and performance analysis.
Creative Lead at Vidsy driving creative production of social content for top global brands. Collaborating with cross - functional teams to deliver engaging, results - driven content.
Creative Strategist at Pocketpills focusing on user acquisition through innovative marketing strategies. Collaborating with media buyers to maximize ROAS and develop compelling creative concepts.
Creative Concept Manager responsible for innovative brand storytelling and campaign development at Banijay Media Germany. Collaborating across teams to execute holistic video formats and brand integration.
Creative Strategist developing innovative marketing campaigns for Alpurial GmbH. Collaborating with teams to analyze trends and deliver high - impact creative solutions.
Head of Production Operations at Laba Group, an EdTech company, stabilizing and scaling production processes across four brands in a hybrid setting.
Creative Strategist developing data - driven creative strategies focused on performance marketing for social ads at trafficdesign GmbH. Collaborating with design, copy, media, and data teams in a hybrid work environment.
Senior Social Creative Strategist at Jellyfish managing social strategy for leading clients. Collaborating with creative teams to deliver innovative and culturally rich campaigns.