Revenue Operations & Strategy Intern supporting sales playbook organization and content localization for Italian market. Engaging in cross - functional projects and data reporting.
About the role
- Head of Growth leading growth strategy for a national bank. Focus on qualified demand generation, revenue acceleration, and brand authority.
Responsibilities
- Definir a tese de crescimento por vertical e perfil de cliente ideal (ICP)
- Estruturar e otimizar o funil completo de aquisição e retenção
- Liderar a integração entre marketing, CRM, vendas e produto para maximizar indicadores como LTV, CAC e Payback
- Gerenciar o orçamento de growth com foco em eficiência e retorno
- Conduzir a frente de mídia paga com foco em MQLs e SQLs qualificados, em canais como LinkedIn, Meta e Google
- Desenvolver estratégias de Account Based Marketing (ABM) e prospecção outbound com suporte de ferramentas como Snovio e HubSpot
- Operacionalizar programas de nutrição e ativação em CRM (RD Station e PipeRun)
- Criar e liderar experimentos com hipóteses claras, métricas definidas e critérios de sucesso
- Gerar relatórios executivos e dashboards com indicadores-chave de aquisição, conversão e receita
Requirements
- Experiência comprovada: Head de Growth, Head de Performance ou posição equivalente em fintechs, bancos digitais ou instituições financeiras B2B
- Conhecimento profundo de marketing de performance, CRM, inbound, outbound, CRO e mídia paga
- Capacidade analítica e domínio de métricas como CAC, LTV, MQL rate, SQL rate, pipeline gerado e ROI por canal
- Experiência com ferramentas como Piperun, RD Station, HubSpot, GA4, PipeRun, LinkedIn Ads e Snovio
- Visão estratégica, liderança de squads multidisciplinares e alta capacidade de execução
- Autonomia, Proatividade
- Desejável familiaridade com produtos financeiros como BaaS, crédito estruturado, câmbio e mercado de capitais
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Tech skills
Location requirements
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