Director of Marketing Operations leading marketing strategies at Amii. Oversee marketing tactics, optimize processes, and support AI literacy and commercialization.
Responsibilities
Supports the strategic planning and leads the execution of all marketing operations
Develops, owns, and executes marketing operations, product marketing, and brand management strategies that align with organizational goals
Leads and optimizes marketing automation processes to drive efficient, data-driven campaigns
Ensures CRM data accuracy, seamless execution of automated workflows, and strategic adoption of new marketing technologies
Understands and manages data flows between MarTech tools and the broader organization
Develops and deploys customer journeys and campaigns at all lifecycle stages
Proactively communicates insights and results from marketing initiatives to internal stakeholders
Works collaboratively with cross-functional teams to derive insights that support business growth and management
Documents and creates roadmaps for marketing automation standard operating procedures
Delegates tasks effectively to team members of the Marketing & Communications team
Offers expert advice on marketing strategies
Analyzes market trends, competitive landscapes, and client insights to inform product positioning
Establishes and shares best practices in marketing
Collaborates with cross-functional teams to develop and execute go-to-market strategies for new product launches
Assesses the effectiveness of marketing campaigns
Organizes and leads workshops or training sessions on marketing concepts
Requirements
Post Secondary Degree in Marketing, Public Relations, Journalism, or related field
10+ years experience in progressively responsible marketing positions, 5+ years in a leadership capacity
3+ years of budgeting processes and data management experience
Proven experience working with a variety of MarTech tools including a CRM (Hubspot preferred), e-commerce, email marketing, and marketing automation
Demonstrable experience in discovering and executing within multiple communications channels to drive business metrics and growth
Proficient knowledge of marketing best practices
Experience working within a technology-focused organization (nice to have)
Benefits
A professional yet casual work environment that encourages the growth and development of your skills
Participate in professional development activities
Gain access to the Amii community and events
A chance to learn from amazing teammates who support one another to succeed
Competitive compensation, including paid time off and flexible health benefits
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