Customer Retention Agent at Life Protect 24/7 providing support and educating customers about medical alert devices. Selling and maintaining customer relationships to enhance retention efforts.
About the role
- CRM & Loyalty Specialist developing CRM strategies for customer retention in a fashion e-commerce company. Collaborating on diverse marketing channels to enhance customer engagement and loyalty.
Responsibilities
- Develop and execute CRM strategies that increase customer retention, repeat purchase rate, and overall LTV.
- Manage end-to-end customer lifecycle campaigns, from onboarding to re-engagement.
- Partner with performance marketing and e-commerce teams to ensure consistent messaging across all touchpoints.
- Build automated and campaign sends in Klaviyo and Attentive, optimizing for engagement, conversion, and deliverability.
- Collaborate with creative and merchandising teams on storytelling, product segmentation, and seasonal messaging.
- Manage push notifications and in-app engagement through Tapcart to drive mobile conversions.
- Assist in developing and executing the brand’s loyalty program strategy—structure, tiering, rewards, and communications.
- Partner with vendors and internal teams to integrate loyalty seamlessly across Shopify and marketing channels.
- Analyze performance and customer feedback to evolve the program for higher participation and ROI.
- Build customer segments for personalized communications based on behavior, purchase history, and predicted LTV.
- Manage our agency to report on CRM KPIs (retention, churn, repeat rate, AOV, LTV, email/SMS revenue contribution).
Requirements
- 3+ years of experience in CRM, email, SMS, or loyalty marketing—ideally in a DTC or eCommerce environment.
- Experience in fashion or beauty is required
- Hands-on experience with Shopify, Klaviyo, Attentive, Tapcart, and loyalty platforms (e.g., LoyaltyLion, Smile.io, Yotpo).
- Strong understanding of customer segmentation, automation, and data-driven marketing.
- Excellent project management and cross-functional collaboration skills.
- Passion for fashion, lifestyle, or consumer brands with a strong brand voice.
- Experience with A/B testing, GA4, or attribution platforms (e.g., Triple Whale, Northbeam).
- Background in app engagement or push notification strategy.
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Customer Retention Manager focusing on customer retention initiatives with Black Horse and Transport. Developing B2B and B2C strategies for improving customer loyalty and experiences.
Retention Specialist enhancing customer retention for digital banking company. Engaging with SMEs planning to terminate services to win them back.
Customer Retention Team Lead elevating guest experience while leading Senior Guest Relations Managers at hospitality startup. Focused on operational excellence and guest satisfaction in multiple portfolios.
Business Retention Associate at Wolters Kluwer focusing on customer retention and satisfaction through proactive relationship management and data - driven strategies.
Customer Loyalty & Wine Club Manager leading wine club and DTC customer experiences at Amisfield. Creating loyalty initiatives to drive engagement and sales across various segments.
Permanent Supportive Housing Retention Specialist II at IRCO assisting families at risk of homelessness to obtain and retain housing through supportive services. Utilize trauma - informed communication and advocate for client needs.
Customer Retention Representative focusing on retaining customers by resolving service issues and promoting Rise Broadband products. Collaborate with other departments to ensure customer satisfaction.
Customer Insight and Retention Manager turning customer data into strategic marketing insights. Analyzing behaviors to enhance retention and drive commercial activation strategies.
Tele Sales & Retention Specialist responsible for retaining clients and negotiating solutions. Handling cancellations and enhancing customer satisfaction through problem - solving.