Hybrid Brand Marketing Director

Posted last month

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About the role

  • Partner closely with VP Brand Marketing to evolve Ironclad’s global brand strategy, architecture, brand voice and messaging
  • Monitor and manage brand awareness and perception
  • Partner cross-functionally to align brand strategy with product roadmap & business goals
  • Own corporate-level audience and market insights
  • Create perception-shifting content including video, written content, social media, podcasts, and emerging formats
  • Lead social media team & strategy across platforms to drive conversations and engagement
  • Partner with communications to drive executive thought leadership and earned media coverage
  • Collaborate with growth marketing and PMM to infuse brand storytelling into product launches, events, campaigns, and pipeline-driving initiatives
  • Work with recruiting and HR to strengthen Ironclad’s talent brand across candidate touchpoints
  • Champion customer storytelling that highlights impact and builds trust with enterprise audiences

Requirements

  • Exceptional Writing Skills: You're a master wordsmith who can craft everything from snappy social media posts to in-depth thought leadership articles that captivate and inform
  • Powerful Storytelling: Strong creative instincts for content, with the ability to brief and collaborate with designers, videographers, and creative teams to produce breakthrough work
  • Cross-Functional Leadership: Demonstrated ability to influence and collaborate across departments without direct authority, building brand champions throughout the organization
  • Innovation Mindset: Natural experimenter who stays curious about new platforms, technologies, and creative approaches
  • Results-Driven: Ability to balance creative vision with measurable business outcomes, using data to inform and optimize brand strategies
  • Authorization to work lawfully in the United States (applicant asked on form)
  • Willingness to disclose sponsorship needs (applicant asked on form)

Benefits

  • Health, dental, and vision insurance
  • 401k
  • Wellness reimbursement
  • Take what you need vacation policy
  • Generous parental leave for both primary and secondary caregivers
  • Equity awards (a new hire grant, along with opportunities for additional awards throughout your tenure)
  • Offers bonus
  • Competitive health and wellness benefits
  • Commitment to career growth and development

Job title

Brand Marketing Director

Job type

Experience level

Lead

Salary

$220,000 - $260,000 per year

Degree requirement

No Education Requirement

Location requirements

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