Ads Product Marketing Manager at Netflix collaborating on go-to-market strategies for ad products. Supporting managers and driving projects forward in a dynamic advertising landscape.
Responsibilities
Play a supportive role to Managers on GTM launch work and other project work
Drive individual projects forward with support from a Manager on the team
Support the definition and development of go-to-market efforts across new ad product solutions, enhance existing offerings in close partnership with cross-functional stakeholders (product commercialization, ad product, research, sales, UX, measurement, policy, etc)
Be a trusted partner to both the product and sales teams, and work closely with your team members in driving projects forward
Support the team in identifying and executing marketing needs to support ad products in each region for UCAN, with extension to EMEA, APAC and LATAM
Collaborate and assist in creating materials, demos, assets, etc that bring solutions to life in a succinct and exciting way
Collaborate cross-functionally (Comms, Ad Product, Marketing) to ensure a consistent ads narrative
Collaborate with Research teams to include audience and industry insights that can inform the development of new ad solution offerings and their positioning in market
Requirements
3-5+ years experience in product marketing within the digital advertising and/or B2B Advertising space, and total of 5-7 years overall experience
Experience in partnering cross-functionally on bringing products to market in the advertising/B2B space
Strong ability to communicate and ability to project manage independently
Ability to partner with technical teams like Product, legal, policy and comms/ and other marketing team members on projects including product launch moments
Excellent communication and storytelling skills, with comfort in understanding research data
Ability to collaborate in an environment that values team culture and inclusiveness
Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously with building a long-term strategy for ad product marketing
Strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines
High-level understanding of product growth and developing strategic roadmaps
A strong attention to detail and eye towards using the 80/20 rule to address problems
Knowledge of the ad-supported streaming space and and ad tech ecosystem
Programmatic experience a plus
Benefits
Health Plans
Mental Health support
401(k) Retirement Plan with employer match
Stock Option Program
Disability Programs
Health Savings and Flexible Spending Accounts
Family-forming benefits
Life and Serious Injury Benefits
Paid leave of absence programs
Full-time hourly employees accrue 35 days annually for paid time off
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