BM
Senior Account Manager at Back Market's B2B division overseeing seller onboarding and performance management. Developing strategic partnerships and optimizing seller performance within Europe.
About the role
- Act as one of the primary points of contact for clients from campaign launch through completion, with a focus on driving campaign performance that contributes directly to revenue goals.
- Own the end-to-end optimization of active campaigns to maximize return on investment and secure incremental spend, ensuring campaigns meet or exceed target KPIs.
- Operate with a revenue-first mindset—managing priorities independently, tracking performance against goals, and proactively seeking out opportunities to close new revenue.
- Work in tandem with Client Partner to own and carry a yearly account quota
- Provide strategic, data-driven insights and regular performance updates to clients, using analytics tools to highlight value and identify clear upsell or renewal opportunities.
- Lead the development and delivery of persuasive campaign recaps that showcase performance impact and support revenue-driving follow-up conversations, including expansion proposals and renewal strategies.
- Build and maintain deep, multi-level relationships with brand partners to influence decision-making and close new or expanded business tied to content marketing solutions.
- Collaborate closely with Client Partners and Sales teams to surface growth opportunities, co-create upsell strategies, and contribute directly to hitting gross profit and revenue targets.
- Take ownership of client training and onboarding to ensure successful campaign execution, setting the foundation for long-term engagement, upsell potential, and revenue retention.
- Maintain consistent and strategic client communication to build trust, advance sales conversations, and drive deal momentum.
- Resolve campaign issues with urgency and accountability, demonstrating a “Care More” mindset that reinforces client loyalty and long-term revenue potential.
- Proactively identify whitespace and expansion opportunities within accounts and collaborate with internal teams to close additional business.
- Travel up to 40% to support client relationship development, sales meetings, and industry events.
Requirements
- 3+ years of experience managing campaigns
- Bachelor’s degree preferred
- Technical Skills: G Suite, Excel, Looker or similar data aggregation system preferred
- Must be detail-oriented, organized, and self-motivated
- Effective communication skills, both written and verbal (Candidates do a presentation as part of the hiring process)
- Ability to capitalize on past marketing/project management experience to work with clients and internal partners to facilitate campaigns
Benefits
- competitive pay
- flexible time off
- medical insurance
- dental insurance
- vision insurance
- Lifestyle Spending Account
- 401k match
- Denver office perks include paid parking, snacks, and occasional meals
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BU
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