Account Executive developing sales pipeline and managing relationships with local advertisers in Connecticut for Hearst Connecticut Media Group. Advocating for customers and promoting compelling advertising solutions.
Responsibilities
Lead Generation: Call on local small to medium sized businesses to show the value of our suite of digital media advertising products from social media, display, video, programmatic, SEO/SEM to traditional advertisements. You will generate new leads through cold calling, networking, and prospecting, as well as staying aware of any new businesses opening in the area. You will own the sales cycle and will have the support of your local account management team to aid in continued support after the sale!
Product Expertise: Become an expert on our digital and print products/services. The first three weeks of hire, you will be provided with both global and local training to be fully educated before even going out on your own! You will also have full support throughout your career which includes continual learning and training to grow and achieves success as an Account Executive.
Execute sales tactics: Implementing marketing strategies, delivering effective sales presentations with passion to consistently earn, retain and increase revenue.
Advertising Solutions: Create engaging advertising solutions to solve clients’ business needs.
Client Solutions: Recommend new products and promotional opportunities to current clients and handle objections efficiently. Be a large part of the local business community and boosting your clients’ businesses through multiple digital media channels.
Forecasting: Manage client pipeline and monthly revenue forecast in Salesforce.com.
Requirements
Education: BA/BS degree in Advertising, Marketing, or Communications a plus or equivalent experience.
Experience: 2+ years of business-to-business outside sales in advertising or media, with a proven success in new business acquisition and exceeding revenue goals.
Skills: Superior presentation, interpersonal, and communication skills. Technically savvy with experience in Salesforce, Excel, and PowerPoint.
Mindset: Goal-oriented, competitive, and forward-thinking with strong business and financial acumen.
Benefits
Dynamic Environment: A great work environment where it's never boring.
Comprehensive Training: Paid in-depth sales and product training.
Competitive Compensation: Competitive base salary with uncapped commissions for unlimited earning potential.
Collaborative Culture: Ideas and input are always welcome.
Benefits Package: Health, dental, vision coverage, flex spending accounts, short & long-term disability insurance, 401k with company match, and paid time off, and additional perks.
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