Senior Paid Social Strategist overseeing advanced paid social strategies for a global agency. Collaborating with teams to drive impactful campaigns across various platforms.
UD
Hybrid Junior Paid Social Specialist
Posted 5 months ago
About the role
- Junior Paid Social Specialist developing and optimizing paid social campaigns for brands like Meta and TikTok. Analyzing performance data and collaborating with design teams to drive effective ad campaigns.
Responsibilities
- Development, set-up and optimization of paid social campaigns across platforms like Meta, TikTok and LinkedIn
- Analyzing campaign data and generating reports to provide valuable insights and actionable recommendations for our clients
- Designing and running A/B tests to compare different ad variations, targeting strategies, or landing pages for performance optimization
- Regularly monitoring performance metrics and optimising campaigns, ensuring goals & KPIs alignment and client satisfaction
- Allocating and managing budgets for paid social campaigns to achieve optimal results, preparation of Paid Social forecasts and media plans
- Identifying and defining target audiences for effective ad targeting
- Collaborating with design teams to create compelling visuals or videos for ad campaigns
- Implementing and configuring conversion tracking mechanisms together with our data teams, such as pixels or tags, to measure campaign success.
Requirements
- Are open-minded and eager to learn more and develop your skill set
- Work thoroughly, manage campaigns accurately and have an eye for detail
- Always keep an oversight, even when various tasks are at hand
- Have an analytical skillset
- Have at least 6 months of experience with hands-on paid social projects
- Have an understanding of Social KPIs, campaign optimisation, and are able to analyse results with the help of Excel, Pivot and platform data
- Have collaborative skills for working with cross-functional teams, clients, and stakeholders
- Think proactively and have a healthy amount of creativity as well as the fun to bring in own ideas
- Have a passion for (Paid) Social and are always up to date for news and trends
- Are able to effectively allocate and manage campaign budgets to achieve desired outcomes
Benefits
- Hybrid working policy.
- Monthly public transportation card as part of our ongoing effort to protect the environment.
- Stay happy and healthy with a contribution to your health through the OpenUp platform and access to private health insurance.
- Health and wellness benefits through a Sportmaster card with which you may do sports activities each day in different locations.
- Profit-sharing bonuses at the end of each year along with a referral bonus upon each successful hire.
- Refreshments are provided in the office all week, as well as drinks at 4pm on a Friday.
- A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
- Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
- The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
- Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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