Head of Product Marketing leading product marketing strategies for B2B cybersecurity solutions. Empowering businesses to protect their information through innovative cybersecurity products.
About the role
- Product Marketing Manager taking end-to-end ownership of a category at ESN. Leading product management and marketing strategies for performance nutrition in a remote-first work environment.
Responsibilities
- Own it. Shape it. Grow it. At a state-of-the-art brand, you take full ownership of a category—with the freedom to shape it and the responsibility to grow it with real impact
- You manage your ESN category portfolio with a focus on innovations and optimizing market presence—including product launches, relaunches, and retirements
- You develop go-to-market strategies and lead promotional campaign planning across relevant channels, ensuring seamless execution and performance monitoring
- You collaborate closely with cross-functional teams, particularly product development and sales, to bring new products to market in line with brand positioning
- You stay on top of market trends, consumer insights, and competitive developments, translating data into actionable growth opportunities
- You drive product launch excellence by building comprehensive rollout plans and coordinating all related activities across departments
- You oversee product-related budgets, develop pricing and forecasting models, and analyze performance metrics to support strategic decisions
Requirements
- You hold a degree in Marketing, Business Administration, or a related field; a Master’s degree is an advantage
- You bring 3+ years of experience in product marketing management within the FMCG industry
- You have a track record of successfully managing products across their full lifecycle—from idea to launch and beyond
- You are well-versed in portfolio strategy, consumer segmentation, and product positioning techniques
- You know how to plan and execute impactful go-to-market and activation strategies, including pricing and distribution
- You think analytically, enjoy working with data, and are confident in market research, financial analysis, and planning
- You communicate clearly, present ideas convincingly, and collaborate effectively across different teams and levels
- You thrive in a fast-paced, agile environment and take ownership to deliver strong results
- You’re genuinely into the ESN brand and get what motivates our performance-driven community
- You speak English & German fluently.
Benefits
- Flexible working hours and remote work options
- 50% on our product portfolio at ESN & More Nutrition
- Subsidy for the E-gym Wellpass
- Up to 60 Workation days per year
- Corporate benefits
- 28 days vacation/year
- and much more
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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