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About the role
- Customer Advocacy Marketing Lead managing TeamViewer Voices program and engaging with customer advocates. Driving marketing initiatives to improve win rates and enhance customer success.
Responsibilities
- Build and scale TeamViewer’s global customer advocacy program TeamViewer Voices.
- Develop a powerful engine of raving fans: customers who openly share their success, participate in events, provide referrals, and strengthen social proof.
- Drive initiatives that improve win rates, increase deal sizes, and elevate marketing ROI by identifying, engaging, and empowering advocates across the customer journey.
- Own the global customer advocacy marketing strategy, focusing on increasing the number and quality of customer advocates, customer stories, reviews, and in-person engagements.
- Lead implementation and adoption of the new advocacy platform, TeamViewer Voices, in collaboration with stakeholders across Digital Delivery, CX, Sales, and Field Marketing.
- Align the Customer Advisory Board (CAB) program and other strategic customer engagement initiatives across regions.
- Partner with the CX team to integrate third-party review participation across platforms such as Gartner Peer Insights, Trustpilot, and G2 into the TeamViewer Voices platform.
- Embed customer proof points into global and regional campaign content, including demand generation programs, field events, website copy, sales enablement materials, and social media.
- Track, analyze, and report on program performance against defined KPIs.
- Collaborate with regional marketing teams to share best practices, align messaging, and ensure a consistent customer experience across all markets.
- Gather customer insights through surveys, feedback loops, and qualitative interviews to inform strategy and share findings with product and marketing teams.
Requirements
- 7+ years of marketing experience with a demonstrated focus on customer advocacy programs, corporate communications, or customer marketing.
- Proven track record in customer program management, including advisory boards, councils, executive sponsorship programs, and user communities.
- Experience consistently delivering high-quality assets with creativity, attention to detail, and reliability.
- Customer-first mindset with a genuine passion for customer success.
- Exceptional communication skills for engaging both internal stakeholders and external customers.
- Strong project management capabilities with operational discipline.
- Highly organized, with demonstrated ability to manage multiple initiatives simultaneously.
- Strategic thinker with excellent tactical execution skills.
Benefits
- Onsite Onboarding in our HQ office for an optimal start
- Great compensation and benefits packages including company achievement bonus or sales bonus, company stocks and regular salary reviews
- Premiums for the private pension plan ( BAV ) up to the maximum amount are topped up by TeamViewer
- Public transport friendly offices
- Option to lease an e-bike (Germany only)
- Special terms for local gyms
- Access to Corporate Benefits platform with many discounts
- Regular Team events and company-wide celebrations
- Open door policy , no dress code rules, frequent all Hands and Leadership Lunches
- Hybrid and Flexible work time with up to 50% home office
- Work From Abroad Program allowing up to 40 days of work outside your contracting country
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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