Marketing Manager overseeing reputation management strategies for Howly’s global products and market presence. Building and mentoring the brand's reputation department in a hybrid work environment.
About the role
- Marketing Analyst developing and maintaining BI dashboards for effective digital marketing in Brazil. Collaborating with cross-functional teams to enhance campaign performance and data-driven strategies.
Responsibilities
- Develop and maintain BI dashboards for the Digital Marketing area, ensuring clear and actionable visualizations;
- Generate strategic insights from internal and external data to support decisions on campaigns, channels and content;
- Monitor performance metrics for digital initiatives, proposing continuous improvements;
- Automate reports and data analysis processes;
- Create executive presentations and visuals to communicate results, strategies and opportunities clearly and impactfully;
- Present analyses and recommendations to different teams and leadership;
- Collaborate with creative, media and CRM teams to align data-driven strategies;
- Ensure the quality, organization and updating of the databases used;
- Work on continuous improvement of analysis processes and tools.
Requirements
- Bachelor’s degree completed in Marketing, Communications, Advertising, Business Administration, Engineering or related fields;
- Experience with BI tools (Power BI, Tableau, Looker or similar);
- Proficiency in Excel and Microsoft Office (intermediate to advanced level);
- Knowledge of data analysis, digital metrics and campaign performance;
- Experience creating visual and executive presentations (PowerPoint, Google Slides, Canva or similar);
- The following are a plus:
- Postgraduate degree in Marketing, Communications, Advertising, Business Administration, Engineering or related fields;
- Desirable knowledge of SQL and marketing automation tools;
- Intermediate English.
Benefits
- Health plan with special conditions for you and your dependents;
- Telemedicine covering various specialties, including telepsychology;
- Dental plan;
- Emotional Health Program;
- Wellhub (gym network);
- Life insurance.
- Food allowance;
- Meal allowance or access to an on-site cafeteria;
- Transportation allowance or company shuttle service;
- Profit sharing;
- Private pension plan;
- A Corporate University full of opportunities for your development;
- Extended maternity leave up to 180 days and paternity leave up to 20 days, also valid for adoptive parents and same-sex couples;
- Discounts on products from our portfolio;
- A Christmas gift kit at the end of each year to share joy with your loved ones.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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