Hybrid Senior Marketing Specialist

Posted 1 hour ago

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About the role

  • Senior Marketing Specialist responsible for partner marketing strategy and execution across EMEA. Collaborating with global teams to lead communications and engagement in fast-moving environments.

Responsibilities

  • Own the end‑to‑end marketing execution for SIs and OEMs in EMEA
  • Drive campaigns, communications, and engagement motions that deliver pipeline, influenced bookings, and new logo acquisition
  • Develop targeted co‑marketing initiatives for strategic partners
  • Support the creation and delivery of content, messaging, and partner‑facing enablement
  • Lead the EMEA SI communication stream (newsletters, updates, program launches)
  • Strengthen partner engagement through relevant, timely, and actionable content
  • Work with OEM sales leaders to promote co‑branded AVEVA + OEM solutions on CONNECT
  • Build campaigns that lift awareness, engagement, and demand for integrated solutions
  • Act as the EMEA subject‑matter advocate for SI and OEM value within internal planning and alignment cycles
  • Educate Field Marketing teams on the role SI and OEM partners can play in driving regional demand

Requirements

  • Strong experience in B2B partner or channel marketing, ideally with System Integrators and/or OEMs
  • Proven ability to build programs from scratch and work in fast-moving, ambiguous environments
  • Strong business acumen with a focus on pipeline, bookings, and measurable growth impact
  • Excellent communication skills with the ability to craft compelling partner-facing messaging and ability to present in meetings
  • Solid analytical mindset; strong proficiency with Excel required, PowerBI a plus
  • Experience with Salesforce, Marketo needed
  • Fluent in English (written and spoken), German a plus

Benefits

  • Flexible benefits fund
  • Emergency leave days
  • Adoption leave
  • 28 days annual leave (plus bank holidays)
  • Pension
  • Life cover
  • Private medical insurance
  • Parental leave
  • Education assistance program

Job title

Senior Marketing Specialist

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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