Senior marketing leader at Thomas, responsible for global marketing strategy and brand positioning. Collaborating with sales to drive demand and revenue in a changing market landscape.
About the role
- Digital Retail Marketing Coordinator responsible for developing and optimizing digital exposure on retail partner platforms. Collaborating with international teams to drive traffic and increase conversions for retailers.
Responsibilities
- Develop, manage and optimize the digital exposure on retail partner platforms
- Ensure creative excellence, drive traffic and increase conversion across all retail destinations (online & offline wholesale partners)
- Coordinate retail marketing activities that align with and support the marketing strategy
- Work closely with international sales agents & distributors to service their marketing needs
- Develop, manage and optimize digital retail communications based on seasonal campaigns
- Collaborate with (digital) retailers to implement digital tools and services
- Develop and manage online & offline marketing programs in partnership
- Generate insights and research new industry trends for marketplaces and online marketing
- Monitor digital marketing activities impact on sales and profit goals
- Provide customer service to key account partners
- Uphold brand guidelines across retail channels and showrooms
- Develop, manage, and optimize retail training tools
- Coordinate seasonal showroom updates and innovative ideas
- Plan and execute retail events
- Develop seasonal POP packages and manage stock.
Requirements
- BS/MS degree in a Marketing related studies, or equivalent experience
- 3+ years of digital retail marketing experience (in sporting goods industry is a plus)
- Fluent in English written and spoken, German is an advantage
- Knowledge of Microsoft Office programs
- Excellent presentation, communication, time management and organizational skills
- Experience working in a fast-paced environment with multiple stakeholders and decision makers
- Ability to build strong relationships with all stakeholders and partners
- Ability to work in a creative group, collaborate and take direction
- Working well both within a team and independently
- Digital and tech savvy
- Self-motivated, shows initiative, quick learner
- Must possess enthusiasm for helping on all aspects of marketing and graphic design projects
- Ability to multi-task and prioritize.
- Able to run different kind of projects simultaneously and work with tight deadlines.
Benefits
- Health insurance
- Flexible work arrangements
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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