Intern in the 2026 MBA Marketing Program at Reckitt, gaining hands - on experience with leading global consumer products. Involvement in marketing projects and brand support in Parsippany, NJ.
About the role
- Marketing and Promotions Specialist focusing on promotional strategy for Pick6 at DraftKings. Collaborating with teams to enhance customer engagement and retention.
Responsibilities
- Own the strategy and testing roadmap for promotional reinvestment, optimizing offer selection, targeting, and generosity to drive engagement and revenue across key customer cohorts.
- Partner with Analytics and CRM to drive data-informed promotion strategies and automate personalized offers and communications at scale.
- Partner with Product and Engineering teams to generate new promotional mechanics and user experience enhancements, creating business cases to justify endeavors.
- Develop and deliver clear, actionable frameworks, performance updates, and recommendations to senior leadership, ensuring visibility into results and opportunities to improve Pick6 performance.
- Execute daily promotional offerings in tandem with Operations and Marketing teams, using promotional tools to create offers and conducting robust quality assurance.
- Partner with Revenue Operations, Customer Experience, Fraud, and Risk teams to adapt promotional strategies based on real-time performance trends and customer feedback.
Requirements
- At least 4 years in Gaming or Consumer Tech roles with significant online and mobile volume.
- Excellent communication skills, strong attention to detail, and the ability to manage multiple projects simultaneously.
- Strong analytical skills, with comfort designing A/B test frameworks and the ability to interpret and communicate results and adapt strategy accordingly based on findings.
- Experience with SQL/Snowflake and data visualization tools like Tableau.
- The ability to work through ambiguity to uncover new insights and shape best practices.
- Prior experience with forecasting or owning and maintaining a marketing budget is a plus.
Benefits
- bonuses
- equity and benefits as applicable
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Tech skills
Location requirements
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