Event Sales Specialist responsible for developing new sponsorship and advertising revenue for SAE events while managing existing relationships. Engage with industry stakeholders for strategic event success.
Responsibilities
Develop and execute a strategic sales plan for assigned events and sponsorship portfolios.
Prospect and secure new exhibitors, sponsors, and event partners aligned with target revenue goals.
Identify, influence, and sell to decision-makers across engineering, marketing, HR, and executive leadership teams.
Position SAE events as high-value platforms for brand visibility, recruiting, thought leadership, and customer engagement.
Maintain and grow relationships with existing exhibitors and sponsors to secure renewals and multi-year commitments.
Identify upsell opportunities including enhanced sponsorship visibility, digital add-ons, speaking opportunities, and cross-event participation.
Serve as the primary sales contact for assigned accounts and collaborate with Marketing and Event Operations teams to ensure successful execution.
Requirements
2+ years of B2B sales experience, preferably in event sales, sponsorship sales, exhibit sales, media sales, or related revenue-generating roles.
Demonstrated ability to meet or exceed revenue targets.
Experience managing a sales pipeline and forecasting revenue.
Strong prospecting and new business development skills.
Experience using a CRM system (Salesforce preferred).
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