Hybrid Principal Program Marketing Manager

Posted 2 weeks ago

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About the role

  • Marketing Manager responsible for multi-touch marketing programs for Global Public Sector at Red Hat across various regions. Focused on demand generation and deal acceleration efforts.

Responsibilities

  • Be the Subject Matter Expert (SME) for Global Public Sector marketing
  • Synthesize input from regional sales and marketing teams, data analysis, and market trends to propose and own the functional GTM plan
  • Proactively define and drive focus areas for Red Hat investment by translating key Public Sector opportunities into concrete, multi-touch campaign plans
  • Define the required assets, foundational messaging, and high-impact campaigns needed to win
  • Coordinate with Field Marketing, Marketing Operations, Technology, ABM and Digital teams to identify opportunities to streamline execution
  • End-to-end execution: personally ensure the hands-on creation, deployment, and follow-through of key marketing plans
  • Collaborate closely with sales teams to integrate marketing programs within sales planning, training, and execution processes

Requirements

  • 5-7+ years of Public Sector marketing experience
  • B2B marketing experience, ideally in the enterprise software or cloud technology industry
  • Proven ability to recognize emerging market trends and opportunities based on experience and data
  • Ability to thrive within an ambiguous environment with many stakeholders
  • Demonstrated success leading a virtual team and influencing stakeholders across multiple countries, languages, and cultures
  • Experience developing and executing integrated marketing campaigns using digital tactics, events, webinars and emails as well as content creation
  • Excellent communication, presentation, and data-driven analytical skills

Benefits

  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options

Job title

Principal Program Marketing Manager

Job type

Experience level

Lead

Salary

Not specified

Degree requirement

No Education Requirement

Tech skills

Location requirements

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