Hybrid Senior Marketing Manager – TV Marketing Expert

Posted 4 days ago

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About the role

  • Senior Marketing Manager developing marketing strategies for TV and entertainment products at Vodafone. Collaborating with agencies and partners to drive market success in Düsseldorf.

Responsibilities

  • You develop segment and portfolio strategies for TV and entertainment propositions that strengthen commercial success.
  • You analyze market, competitor and target group developments and derive clear recommendations for action.
  • You plan, manage and develop marketing activities for TV and entertainment products — from strategic definition to operational execution.
  • You work closely with creative, media and performance agencies as well as content partners and steer them confidently.
  • You identify challenges and independently develop cross-functional solutions, taking them through to decision-ready proposals.
  • You present results, strategies and business cases appropriately for the audience in PowerPoint and convince stakeholders at all levels.
  • You lead and manage cross-functional projects and programs at peer and team lead / group lead / area lead levels.

Requirements

  • University degree (Bachelor's or equivalent) in a relevant field.
  • Several years of professional experience (4–6 years) in marketing — ideally with a focus on campaign development, product marketing or entertainment/TV.
  • Experience managing and collaborating with agencies and external partners.
  • Experience marketing digital or TV-based products.
  • Strong analytical and strategic skills and a confident, structured approach to working with numbers.
  • Very good PowerPoint skills for preparing and presenting complex topics.
  • Very good English skills, written and spoken (C1 CEFR).

Benefits

  • Flexibility: Hybrid working allows you to work in the office or up to 3 days per week from home.
  • Additionally, you can work up to 20 days per year in other EU countries and increasingly in non-EU countries.
  • Attractive compensation and retirement provision: In addition to your base salary, you receive a performance-related bonus or commission and a company pension plan.
  • Training & development: You decide which of our learning and training programs will support your personal development.
  • Work–life balance: Whether childcare, health & mindfulness programs or a gym membership — you shape your work and private life flexibly. We also support you in caring for relatives.
  • Discounts and additional benefits: As an employee, you receive special offers on all our mobile, landline, internet and TV products.

Job title

Senior Marketing Manager – TV Marketing Expert

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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