Lifecycle Marketing Manager at Kittl managing email and CRM operations for user guidance. Focused on activation, feature adoption, and retention with measurable impact.
About the role
- Coordenador(a) de Marketing overseeing marketing strategies for a logistics platform. Focusing on performance analytics and cross-departmental integration.
Responsibilities
- Act strategically and analytically, evaluating performance and generating insights and recommendations for improvement.
- Serve as the link between marketing, sales, content and other company departments, ensuring integration and alignment of initiatives.
- Understand the target audience by analyzing behavior, customer journey and engagement, and propose actions to increase conversion and customer retention.
- Develop marketing strategies.
- Monitor KPIs, funnels and digital metrics, proposing adjustments to maximize results.
Requirements
- Bachelor’s degree in Marketing or a related field required.
- Proven experience in strategic marketing required; experience with events is desirable.
- Knowledge of marketing automation, funnels and digital metrics.
- Experience with CRM systems and lead generation.
- Strong analytical skills, organization and interpersonal communication.
- Knowledge of HubSpot is a plus.
Benefits
- Health and dental insurance.
- Bonus.
- Meal allowance or meal voucher.
- Life insurance.
- Access to Gympass and Zenklub for wellness.
- Day off on your birthday.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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