Associate Media Director managing B2B paid social strategies, focusing on LinkedIn, Meta, and more. Leading client relationships and team management in a hybrid creative media agency environment.
Responsibilities
Lead B2B social strategy and execution across all relevant platforms, with a focus on LinkedIn, Meta, X, and YouTube.
Architect ABM-driven paid social programs from planning through performance analysis.
Manage day-to-day client relationships and expectations, acting as a trusted advisor on all things B2B social.
Translate client goals into scalable and measurable paid social media strategies.
Design and oversee implementation of LinkedIn Lead Gen campaigns, including creative best practices, audience strategy, form creation, and performance tracking.
Collaborate closely with analytics and activation teams to implement effective measurement plans tied to B2B KPIs like MQLs, SQLs, pipeline, and ROI.
Lead internal education sessions and documentation to scale B2B paid social expertise across the agency.
Stay on top of emerging tools, platforms, and techniques in the B2B paid social space, bringing innovation to our clients.
Mentor and manage a team of junior paid social planners and buyers.
Requirements
6+ years of hands-on experience in paid social, with at least 3 years focused on B2B clients.
Proven expertise in LinkedIn Ads, including Lead Gen Forms, Matched Audiences, and Conversation Ads.
Demonstrated success running ABM campaigns, ideally in collaboration with client-side sales and CRM systems.
Comfort designing campaigns that span the B2B funnel, from awareness to lead conversion and nurturing.
Strong familiarity with B2B measurement frameworks and platforms (e.g., GA4, Salesforce, HubSpot, custom attribution models).
Excellent communication and presentation skills; able to translate technical work into client-ready insights.
Team management experience, including delegation, mentoring, and QA of junior team members' work.
Experience managing client relationships and delivering high-impact work in a fast-paced agency environment.
Benefits
Noble People offers a generous time-off package of 15 PTO days per annum, Safe & sick days, Personal and Birthday PTO as well as Summer Fridays, Mental Health & Wellness days, and a Sabbatical Program if you are with the agency for 7 or more years.
We offer a comprehensive healthcare plan for eligible employees and their families which includes Medical with Telehealth/virtual care options, Dental, Vision, 401K, STD, LTD, Life Insurance
Lastly, we allow for a cell phone reimbursement, pre-tax commuter benefits, Flexible Spending Account, daily snacks, and much more.
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