Hybrid Associate Media Director, Paid Social

Posted last month

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About the role

  • Associate Media Director managing B2B paid social strategies, focusing on LinkedIn, Meta, and more. Leading client relationships and team management in a hybrid creative media agency environment.

Responsibilities

  • Lead B2B social strategy and execution across all relevant platforms, with a focus on LinkedIn, Meta, X, and YouTube.
  • Architect ABM-driven paid social programs from planning through performance analysis.
  • Manage day-to-day client relationships and expectations, acting as a trusted advisor on all things B2B social.
  • Translate client goals into scalable and measurable paid social media strategies.
  • Design and oversee implementation of LinkedIn Lead Gen campaigns, including creative best practices, audience strategy, form creation, and performance tracking.
  • Collaborate closely with analytics and activation teams to implement effective measurement plans tied to B2B KPIs like MQLs, SQLs, pipeline, and ROI.
  • Lead internal education sessions and documentation to scale B2B paid social expertise across the agency.
  • Stay on top of emerging tools, platforms, and techniques in the B2B paid social space, bringing innovation to our clients.
  • Mentor and manage a team of junior paid social planners and buyers.

Requirements

  • 6+ years of hands-on experience in paid social, with at least 3 years focused on B2B clients.
  • Proven expertise in LinkedIn Ads, including Lead Gen Forms, Matched Audiences, and Conversation Ads.
  • Demonstrated success running ABM campaigns, ideally in collaboration with client-side sales and CRM systems.
  • Comfort designing campaigns that span the B2B funnel, from awareness to lead conversion and nurturing.
  • Strong familiarity with B2B measurement frameworks and platforms (e.g., GA4, Salesforce, HubSpot, custom attribution models).
  • Excellent communication and presentation skills; able to translate technical work into client-ready insights.
  • Team management experience, including delegation, mentoring, and QA of junior team members' work.
  • Experience managing client relationships and delivering high-impact work in a fast-paced agency environment.

Benefits

  • Noble People offers a generous time-off package of 15 PTO days per annum, Safe & sick days, Personal and Birthday PTO as well as Summer Fridays, Mental Health & Wellness days, and a Sabbatical Program if you are with the agency for 7 or more years.
  • We offer a comprehensive healthcare plan for eligible employees and their families which includes Medical with Telehealth/virtual care options, Dental, Vision, 401K, STD, LTD, Life Insurance
  • Lastly, we allow for a cell phone reimbursement, pre-tax commuter benefits, Flexible Spending Account, daily snacks, and much more.

Job title

Associate Media Director, Paid Social

Job type

Experience level

Lead

Salary

$120,000 - $140,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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