Senior Specialist in Marketing Operations executing campaigns with an integrated marketing automation platform. Collaborating with teams to drive effective marketing strategies for S&P Global.
MS
Onsite Marketing Operations Analyst – Targeted and Personalized Marketing
Posted 2 days ago
About the role
- Analyst overseeing targeted marketing campaigns across the Morgan Stanley website, app, and Shareworks. Collaborating with teams to manage project lifecycles and improve marketing operations.
Responsibilities
- Oversee the strategy and execution for all Targeted Marketing campaigns across the Morgan Stanley website experience, the Morgan Stanley mobile app, and Shareworks platforms.
- Manage the end-to-end project lifecycle for targeted messaging initiatives, including intake, scheduling, approvals, and delivery.
- Partner with marketing strategists, creative teams, data teams, and regional stakeholders to ensure alignment and timely execution of campaigns.
- Leverage Workfront to manage workflows, monitor project status, and report on progress.
- Prioritize and balance multiple concurrent projects across various time zones and stakeholder groups.
- Maintain campaign documentation, timelines, and process standards to ensure consistency and quality.
- Identify opportunities to streamline processes and improve efficiency within the marketing operations function.
- Support quality assurance and post-campaign analysis to drive continuous improvement.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 1-3 years of professional experience, preferably in marketing operations, campaign management, or project coordination.
- Strong project management skills, with demonstrated ability to manage multiple competing priorities and deadlines.
- Proficiency in Workfront (or similar project management platforms).
- Excellent communication and stakeholder management skills, with experience working across global teams and time zones.
- Detail-oriented, organized, and proactive in problem-solving.
- Ability to work effectively in a fast-paced, collaborative environment.
Benefits
- Medical
- Prescription Drug
- Dental
- Vision
- Health Savings Account
- Dependent Day Care Savings Account
- Life Insurance
- Disability and Other Insurance Plans
- Paid Time Off (including Sick Leave consistent with state and local law, Parental Leave and 20 Vacation Days annually)
- 10 Paid Holidays
- 401(k)
- Short/Long Term Disability
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