Marketing Analyst at Aviva handling brand positioning and product narratives. Ensure communication clarity and operational alignment with client experience.
About the role
- Senior Marketing Consultant handling digital marketing strategies for financial advisors at LPL Financial. Focused on executing campaigns using various digital marketing channels and enhancing client experiences.
Responsibilities
- Be the main point of contact for LPL financial advisors
- Execute a digital marketing strategy for LPL advisors using email, social media, SEO, lead generation, digital advertising, websites, and more
- Join the Business Strategy and Innovation (BSI) team to enhance the overall client experience for advisors, large enterprises, and institutions
- Identify and address our clients' most significant challenges
- Establish LPL as the model of choice in Wealth Management
Requirements
- 3-5 years hands-on marketing experience required
- Excellent verbal and written communication skills
- Solid understanding of demand generation, including SEO
- Solid knowledge of CRM, inbound marketing tools, and web management
- Strong organizational and project management skills
- Works well in a fast-paced and ever-changing environment
- Resourceful with the ability to work autonomously but also contribute and work well on teams, collaborative, enthusiastic and positive attitude
- Ability to develop and execute sales and marketing strategies
- Working knowledge of web design principles, best practices, and content management platforms
- Experience creating social media calendars and email campaigns that drive engagement and conversions
Benefits
- 401K matching
- health benefits
- employee stock options
- paid time off
- volunteer time off
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